CORRECT Answers
How Google AI Helps Businesses - CORRECT ANSWER - 1. Drive Traffic and Sales
2. Build Better customer experiences
3. Use data to fuel your growth
Three things should retailers be doing in a shifting consumer landscape - CORRECT
ANSWER - 1. Build better customer experiences to drive action
2. Connect with customers all the time and everywhere, in a brand first way
3. Accelerate by making data the foundation of everything they do
Shopping Ads - CORRECT ANSWER - Used to promote products online across Google.
These ads offer retailers a simple way to showcase their products and display relevant product
information by creating customized campaigns to organize their product inventory.
Essential Info for Customers - CORRECT ANSWER - Title
Price
Image
Benefits of Shopping Ads - CORRECT ANSWER - 1. Better Engagement
2. Shoppers that are more likely to convert
3. Broader Presence
4. Powerful reporting and competitive data
Retail Centric Campaign Management - CORRECT ANSWER - Ads are created for you
on standard shopping and performance max campaigns
, Performance Max Campaigns - CORRECT ANSWER - Powered by Google AI to give
you additional inventory and formats to reach new customers.
Helps you reach valuable consumers while maximizing performance with Google Ads.
Performance Max also uses AI and machine learning to help you respond to dynamic shifts in
consumer demand in real time, letting you invest where new conversion opportunities are — no
matter what channel they're on.
Standard Shopping Campaigns - CORRECT ANSWER - Gives you more control by
letting you manually set up your campaign, bidding, and product groups
Paid Listings - CORRECT ANSWER - Run through an ad auction (like search)
Free Product Listings (Shopping Tab) - CORRECT ANSWER - Provide an opportunity to
highlight products and drive customers to your website for free
Google Ads Policy Mission Statement - CORRECT ANSWER - Google Ads promotes a
positive experience for users, advertisers, partners, and Googlers by developing and
implementing fair and consistent policies and working to protect users' online safety
Prohibited Content - CORRECT ANSWER - Content advertisers can't advertise with
Google.
Counterfeit products, products or services that enable dishonest behavior, dangerous products or
services, offensive or inappropriate content, and sexually explicit content.
Prohibited Practices - CORRECT ANSWER - These are actions advertisers can't take if
they want to advertise with Google.
Include abuse of the ad network, irresponsible data collection and use, and misrepresentation of
self, product, or service
Restricted Content - CORRECT ANSWER - Includes content that can sometimes be
advertised on the Google Ads network, with limitations.