Contemporary Marketing, 19th Edition, Boone, Kurtz - Test Bank - All Chapters Covered

TEST BANK
CONTEMPORARY MARKETING, 19TH EDITION

Chapter No. 01: Marketing: The Art and Science of Satisfying Customers

Answer Key

1. True

2. False

3. False

4. False

5. True

6. True

7. False

8. True

9. True

10. False

11. False

12. True

13. True

14. True

15. False

16. False

17. True

18. False

19. False

20. False

21. True

22. False

23. True

24. True

25. True

26. False

,27. True

28. True

29. True

30. False

31. True

32. True

33. True

34. True

35. True

36. True

37. True

38. False

39. True

40. True

41. False

42. d

43. a

44. b

45. a

46. b

47. a

48. a

49. a

50. b

51. a

52. c

53. c

54. b

,55. c

56. a

57. a

58. d

59. a

60. c

61. a

62. b

63. c

64. d

65. a

66. a

67. d

68. c

69. b

70. c

71. d

72. d

73. a

74. d

75. b

76. a

77. a

78. c

79. c

80. c

81. b

82. d

, 83. b

84. c

85. a

86. d

87. b

88. b

89. a

90. d

91. d

92. b

93. c

94. c

95. c

96. b

97. c

98. a

99. d

100. d

101. b

102. d

103. d

104. c

105. d

106. c

107. b

108. c

109. d

110. a