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Capsim Questions and Answers

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Capsim Questions and Answers The following represent core company activities that must be addressed each year except: Production. Marketing. Labor Negotiations. Research and Development. Finance. Labor Negotiations The percentage of workers that left the company last year is the: Turnover rate. Productivity Index. Separated Employees. None of the above. Complement. Turnover Rate In only one product segment, diminishing returns for outside sales is reached at 45. 75. 15. 30. 12. 12 At what rate is inventory carrying cost charged? 14% 6% 8% 10% 12% 12% Adding one additional unit of capacity costs $4 + ($6 x Current Automation Level). none of these. $6 x Change (difference) in Automation Level. $4 x Change (difference) in Automation Level $6 + ($4 x Current Automation Level). $6 + ($4 x Current Automation Level). The Traditional ideal spot is near the upper-left corner of its circle. near the center of its circle. near the lower-left of its circle. near the lower-right of its circle. near the upper-right of its circle. near the center of its circle. In promo budget of the advanced marketing module, the term "reach" refers to the fact that all segment respond similarly to each media type. the potential number of customers who would see the advertisement message. the potential number of customers that can be reached by the sales personnel. the number of times a message is repeated. the primary segment towards which promotions will be targeted. the potential number of customers who would see the advertisement message. How is Contribution Margin calculated? Price*(Material Cost-Labor Cost) Material Cost - Labor Cost Profit -(Material Cost + Labor Cost) Price - (Material cost + Labor cost) Price - Material Cost Price - (Material cost + Labor cost) Customer Awareness Reports: percentage of Customers who knew about the product. percentage of Customers who are in that segment. percentage of Customers who bought the product. each company's success in pricing. each company's level of accessibility. percentage of Customers who knew about the product. Products that are halfway between the fine and rough cut circle will experience a drop in customer survey score by: 99% 1% 50% 10% 50% When a product is moved to a new location on the Perceptual Map, the Perceived Age (or Age) is: tripled. divided in half. not affected. doubled. other.` divided in half Over time, what will happen on the Perceptual Map to represent changes in market segment customer expectations regarding Size and Performance: Circles will move towards the bottom right corner as customers demand that the sensors decrease in Size and increase in Performance Products will move automatically as the circles move Circles will remain stationary, representing customer's expectations for no changes in the technology of the electronic sensors None of the above Circles will move towards the bottom right corner as customers demand that the sensors decrease in Size and increase in Performance The primary difference between the Proformas and annual reports is: Proformas report on financial data; annual reports report on product data. Proformas report on product information; annual reports report on financial data. None of the above. Proformas are projections of results for the upcoming year; annual reports are results from the previous year. Proformas are results from the previous year; annual reports are projections of results for the upcoming year. Proformas are projections of results for the upcoming year; annual reports are results from the previous year. After you have uploaded your decisions to the website, you can change your official decisions as many times as you want prior to the processing date and time of the round. True False true Which tool can you use as a quick comparison tool when conducting a competitive analysis concerning production? Market share Stock price Bond ratings Customer survey None of the above Customer Survey The following describe the strategy of Differentiation with Product Lifecycle Focus, except: concentrates on the High End, Traditional and Low End segments. products maintains pace with the market. prices are below average. capacity is expanded as demand is increased. develops an R&D competency to keep designs fresh and exciting. prices are below average. In CapSim, a product's demand is driven by its _________________. R&D investment Color Labor forces Usage Customer Survey Score Customer Survey Score This process management initiative reduces R&D cycle time, Quality Initiative Training (QIT) Concurrent Engineering (CCE) Channel Support systems Benchmarking Continuous Product Improvement systems (CPI) Concurrent Engineering (CCE) Investing in CCE/Six Sigma can reduce labor and administrative costs. reduce labor and material costs. increase demand and reduce labor costs. increase demand. reduce labor and material costs. Decisions on a product's prices and MTBFs in its segment's rough cut can also affect the product's demand. True False true The potential reach for web media is rated as good for the Performance and Low End. Traditional and Low End. Size and Performance. Performance and High End. High and Low End. Size and Performance. In Capstone©, pricing standards are set by: Random Selection. a range of the prices from all Teams. Competitors. Customers (Market Segment). You, The Company. Customers (Market Segment). True or False. The maximum length of a strike is 12 weeks. False. True True New products are created on which spreadsheet? Production New Products and Repositioning Research and Development Marketing Market Research and Analysis Research and Development

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Capsim Questions and Answers
The following represent core company activities that must be addressed each year
except:
Production.
Marketing.
Labor Negotiations.
Research and Development.
Finance. - answer Labor Negotiations

The percentage of workers that left the company last year is the:
Turnover rate.
Productivity Index.
Separated Employees.
None of the above.
Complement. - answer Turnover Rate

In only one product segment, diminishing returns for outside sales is reached at
45.
75.
15.
30.
12. - answer 12

At what rate is inventory carrying cost charged?
14%
6%
8%
10%
12% - answer 12%

Adding one additional unit of capacity costs
$4 + ($6 x Current Automation Level).
none of these.
$6 x Change (difference) in Automation Level.
$4 x Change (difference) in Automation Level
$6 + ($4 x Current Automation Level). - answer $6 + ($4 x Current Automation
Level).

The Traditional ideal spot is
near the upper-left corner of its circle.
near the center of its circle.
near the lower-left of its circle.
near the lower-right of its circle.

, near the upper-right of its circle. - answer near the center of its circle.

In promo budget of the advanced marketing module, the term "reach" refers to
the fact that all segment respond similarly to each media type.
the potential number of customers who would see the advertisement message.
the potential number of customers that can be reached by the sales personnel.
the number of times a message is repeated.
the primary segment towards which promotions will be targeted. - answer the
potential number of customers who would see the advertisement message.

How is Contribution Margin calculated?
Price*(Material Cost-Labor Cost)
Material Cost - Labor Cost
Profit -(Material Cost + Labor Cost)
Price - (Material cost + Labor cost)
Price - Material Cost - answer Price - (Material cost + Labor cost)

Customer Awareness Reports:
percentage of Customers who knew about the product.
percentage of Customers who are in that segment.
percentage of Customers who bought the product.
each company's success in pricing.
each company's level of accessibility. - answer percentage of Customers who knew
about the product.

Products that are halfway between the fine and rough cut circle will experience a drop in
customer survey score by:
99%
1%
50%
10% - answer 50%

When a product is moved to a new location on the Perceptual Map, the Perceived Age
(or Age) is:
tripled.
divided in half.
not affected.
doubled.
other.` - answer divided in half

Over time, what will happen on the Perceptual Map to represent changes in market
segment customer expectations regarding Size and Performance:
Circles will move towards the bottom right corner as customers demand that the
sensors decrease in Size and increase in Performance
Products will move automatically as the circles move

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