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IGCSE Travel and Tourism - Unit 6 QUESTIONS AND CORRECT DETAILED ANSWERS WITH RATIONALES 2025/2026 (VERIFIED ANSWERS) |ALREADY GRADED A+

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IGCSE Travel and Tourism - Unit 6 QUESTIONS AND CORRECT DETAILED ANSWERS WITH RATIONALES 2025/2026 (VERIFIED ANSWERS) |ALREADY GRADED A+

Institution
TAP Travel
Course
TAP Travel

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IGCSE Travel and Tourism - Unit 6

1. Accountability - ANS-Willingness to justify, take credit and blame for moves.
2. Audio excursion - ANS-
3. enterprise tourism - ANS-
4. channels of verbal exchange - ANS-how records is passed among diverse departments,
organizations and clients
5. town spoil - ANS-
6. aggressive advantage - ANS-
7. conference market - ANS-
8. company hospitality - ANS-
9. company picture - ANS-Consumer belief of a enterprise in the back of a emblem.
10. Customer Satisfaction (S) - ANS-Perception (P) - Expectancy (E)
11. delegate - ANS-
12. virtual mapping device - ANS-
13. direct advertising - ANS-
14. cut price pricing - ANS-gives clients discounts from the ordinary rate so customers trust
they have got picked up a good buy
15. e-advertising and marketing - ANS-
16. formal verbal exchange - ANS-organised and managed information that is shared with
relevant individuals within an employer
17. heterogeneous - ANS-(adj.) composed of various sorts, diverse
18. homogeneous - ANS-(adj.) of the identical type
19. incentive tour - ANS-
20. informal communication - ANS-no longer controlled nor planned statistics this is
despatched and obtained casually with the use of ordinary language
21. interactive records - ANS-
22. entertainment market - ANS-
23. loss leader pricing - ANS-the pricing coverage of setting costs very low or even under
value to draw clients into a shop
24. marketplace penetration - ANS-low rate set to gain access within the marketplace, but
expenses growth as customers gain loyalty to the product
25. marketplace studies - ANS-The pastime of gathering statistics about purchasers' desires
and preferences.
26. Market skimming - ANS-placing a high price for a new product, to make maximum sales.
The fee is diminished as soon as competition input the marketplace
27. Marketing Mix - ANS-the set of tactical marketing equipment - product, rate, vicinity, and
advertising - that the firm blends to provide the response it wishes inside the target
market
28. organisational chart - ANS-
29. organisational hierarchy - ANS-

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Institution
TAP Travel
Course
TAP Travel

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