FIRST PUBLISH OCTOBER 2024
Salesforce User Experience Designer
Exam Questions and Answers
When you're in the discovery phase, what should you think about when shaping your discovery
questions?
A. Participant compensation is significant and you interview people only outside of their work hours
B. You should always recruit the widest range of people for your study (even if they're entirely unrelated
to the focus of the problem you're researching).
C. Each of your stakeholders' desired outcomes, so that you can align your findings to them as closely as
possible
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D. The aim and scope of your study, what you're exploring , and which people you plan to interview -
ANSWER✔✔-D
Which is the best research method to help understand what people do?
A. Attitudinal
B. Behavioral
C. Quantitative
D. Qualitative - ANSWER✔✔-B
Cloud Kicks is adding a new product line and asks its UX designer to conduct research to learn how its
customers organize products and services.
Which research method should be used?
A. Web analytics
B. A/B Testing
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C. Card sorting
D. Eye tracking testing - ANSWER✔✔-C. Card Sorting
What is Card Sorting? - ANSWER✔✔-Card sorting is a UX research technique in which users organize
topics into groups.
Which is an important principle of the Salesforce personas?
A. They are tied to the users' titles and roles
B. They focus on users' demographic characteristics
C. They are based on users' goals, behaviors, and motivations.
D. They are based only on the things users do in the Salesforce platform, rather than on all of their job
responsibilities. - ANSWER✔✔-C.
Which of these can help you integrate personas into your design and development process?
A. Send an email to the project team with all personas listed, assuming priority and value will be
obvious.
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B. Make sure the project team focuses equally on all of the personas rather than aligning on a primary
persona.
C. Encourage the project team to only focus on the revenue-generating personas first.
D. Schedule a meeting with your colleagues to introduce the personas, and collaborate on writing user
stores. - ANSWER✔✔-D.
What is the best practice to keep prototypes as low-to-mid-fidelity during the early stages of rapid
prototyping?
A. When high-fidelity design is done, the time for feedback and testing is over.
B. Rapid prototyping involves quick feedback and iteration so high-fidelity would be a waste of time.
C. Testers are easily distracted by high-fidelity design and therefore feedback is minimal.
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