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Exam (elaborations)

A LEVEL AQA BUSINESS PAPER 2 2024 QUESTIONS WITH CORRECT ANSWERS

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A LEVEL AQA BUSINESS PAPER 2 2024 QUESTIONS WITH CORRECT ANSWERS

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AQA A LEVEL BUSINESS
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Institution
AQA A LEVEL BUSINESS
Course
AQA A LEVEL BUSINESS

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Uploaded on
October 13, 2024
Number of pages
11
Written in
2024/2025
Type
Exam (elaborations)
Contains
Questions & answers

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  • a level aqa business paper 2 2024 questions with c

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A LEVEL AQA BUSINESS PAPER 2 2024
QUESTIONS WITH CORRECT ANSWERS
soleKtraderKbenefitsKandKdrawbacksK-KcorrectKanswer-youKkeepKallKprofitsKbutKlimitedKaccessKtoKfinance



PrivateKlimitedKcompanyKbenefitsKandKdrawbacksK-KcorrectKanswer-
simpleKtoKsetKupKbutKhasKdivisionKofKownership



publicKlimitedKcompanyKbenefitsKandKdrawbacksK-KcorrectKanswer-
canKgainKfinanceKthroughKshareKcapitalKbutKshareholdersKwillKexpectKtoKreceiveKdividendsK(haveKlimitedKlia
bility)



non-profitKorganizationK-KcorrectKanswer-
profitsKreinvestedKbackKintoKorganisationKinKorderKtoKmeetKitsKobjectivesKratherKthanKbeingKdistributedK-
KredKcross




PublicKsectorKorganisationsK-KcorrectKanswer-
governmentKprovidesKpublicKservicesKtoKallKcitizensKinKtheKcountryK-KNHS



3KmarketingKobjectivesK-KcorrectKanswer-marketKshare,KsalesKgrowth,KmarketKsizeKandKgrowth



internalKinfluencesKonKmarketingKobjectivesK-KcorrectKanswer-corporateKobjectives,Kfinance,KHR



externalKinfluencesKonKmarketingKobjectivesK-KcorrectKanswer-
technology,Kcompetitors,Kmarket/stateKofKeconomy



marketKgrowthKformulaK-KcorrectKanswer-(newKmarketKsizeK-KoldKmarketKsize)K/KoldKmarketKsizeKxK100



salesKgrowthKformulaK-KcorrectKanswer-(salesKthisKyearK-KsalesKlastKyear)K/KsalesKlastKyearKxK100



marketKshareKformulaK-KcorrectKanswer-salesK/KtotalKmarketKsizeKxK100

, marketKsizeKformulaK-KcorrectKanswer-revenueK/KmarketKshare



positiveKcorrelationK-KcorrectKanswer-
existsKwhereKindependentKvariableKincreasesKinKvalue,KsoKdoesKtheKdependant



negativeKcorrelationK-KcorrectKanswer-
whereKindependentKvariableKincreasesKinKvalueKbutKdependantKvariableKfallsKinKvalue



primaryKresearchKbenefitKandKdrawbackK-KcorrectKanswer-
forKtheKspecificKpurposeKitsKneededKforKbutKisKlabourKintensive



SecondaryKResearchKbenefitKandKdrawbackK-KcorrectKanswer-
itsKfasterKandKeasierKbutKtheKpurposeKmaybeKunsuitable



samplingKbenefitKandKdrawbackK-KcorrectKanswer-
keepsKcostsKdownKandKcanKsaveKtimeKandKresourcesKbutKnotKeasyKtoKgetKaKrepresentativeKone



marketKmappingKbenefitKandKdrawbackK-KcorrectKanswer-
spotKgapsKinKmarketKbutKcanKoverKsimplifyKthingsK(matterKofKopinion)



3KfactorsKthatKinfluenceKpedK-KcorrectKanswer-
typeKofKproduct,KdifferentiationKtoKcreateKbrandKloyalty,KandKtheKinternet



3KfactorsKthatKinfluenceKyedK-KcorrectKanswer-normalKnecessities,KluxuryKgoods,KandK'inferior'Kgoods



whatsKtheKvalueKofKtechnologyKinKgatheringKandKanalysingKdataKforKmarketingKdecision?K-KcorrectKanswer-
theKabilityKtoKgatherKlargeKquantitiesKandKbroaderKrangeKofKdataKonKcustomersKtoKhelpKbusinessesKunderst
andKbuyerKbehaviourKbutKtooKmuchKdataKorKwrongKdataKcanKleadKtoKpoorKdecisionKmaking



3KwaysKofKsegmentingKaKmarketK-KcorrectKanswer-demographic,Kgeographic,KandKbehavioural
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