Practice Test CPM
The Boston Consulting Group (BCG) matrix helps - correct answer ✔A.
Decide which products will be successful
B. As a tool for portfolio management
C. Predict when to create new products for new markets
* D. Highlight when products are due for review.
Decline is the first stage where the product is profitable - correct answer ✔A.
True
* B. False
If a product concept survives the business test it moves into: - correct answer
✔A. Concept testing
B. Market testing
C. Market development
* D. Product development
One of the benefits of using the phase-gate process is: - correct answer
✔*A. Faster time to market
B. More aesthetic designs
C. Bigger bonuses for development team
D. Success in the market
A product portfolio can include products which have been licensed from other
companies: - correct answer ✔* A. True
B. False
The Boston Consulting Group (BCG) matrix helps - correct answer ✔A.
Decide which products will be successful
B. As a tool for portfolio management
C. Predict when to create new products for new markets
* D. Highlight when products are due for review.
Decline is the first stage where the product is profitable - correct answer ✔A.
True
* B. False
If a product concept survives the business test it moves into: - correct answer
✔A. Concept testing
B. Market testing
C. Market development
* D. Product development
One of the benefits of using the phase-gate process is: - correct answer
✔*A. Faster time to market
B. More aesthetic designs
C. Bigger bonuses for development team
D. Success in the market
A product portfolio can include products which have been licensed from other
companies: - correct answer ✔* A. True
B. False
