Telus international Study Guide with
complete solutions
Main iContent i(MC) i- iCorrect iAnswers i-Any ipart iof ithe ipage ithat idirectly ihelps ithe
ipage iachieve iits ipurpose. iCan ibe itext, iimages, ivideos, ipage ifeatures i(e.g.,
icalculators, igames), ior iit ican ibe iuser-generated icontent isuch ias ivideos, ireviews,
iarticles, ietc. ithat iusers ihave iadded ior iuploaded ito ithe ipage. iSection i2.4.1
Webmasters idirectly icontrol ithe iMain iContent iof ithe ipage iexcept ifor_____ i- iCorrect
iAnswers i-_____user-generated icontent.
Supplementary iContent i(SC) i- iCorrect iAnswers i-Contributes ito ia igood iuser
iexperience ion ithe ipage ibut idoes inot idirectly ihelp ithe ipage iachieve iits ipurpose. iThis
ikind iof icontent iis icontrolled iby iwebmasters iand iis ian iimportant ipart iof ithe iuser
iexperience.
Ads imay icontribute ito_______ i- iCorrect iAnswers i-______a igood iuser iexperience.
Advertisements/Monetization i(Ads) i- iCorrect iAnswers i-Content iand/or ilinks ithat iare
idisplayed ifor ithe ipurpose iof imonetizing i(making imoney ifrom) ithe ipage. iThe ipresence
ior iabsence iof ithis ikind iof icontent iis inot iby iitself ia ireason ifor ia iHigh- ior iLow-quality
irating.
Without iadvertising iand imonetization, isome iwebpages icould inot iexist
ibecause____________ i- iCorrect iAnswers i-______it icosts imoney ito imaintain ia
iwebsite iand icreate ihigh iquality icontent.
Webmasters imay inot ialways idirectly icontrol ithe icontent iof___ i- iCorrect iAnswers i-
______the iads.
On isome ipages, ireviews imay ibe iconsidered iMC, iand ion iother ipages ithey imay ibe
iconsidered____________ i- iCorrect iAnswers i-____SC. i*Use iyour ibest ijudgment iand
ithink iabout ithe ipurpose iof ithe ipage.
When ithere iis idisagreement ibetween iwhat ithe iwebsite isays iabout iitself iand iwhat
ireputable iindependent isources isay iabout ithe iwebsite_______ i- iCorrect iAnswers i-
___________trust ithe iindependent isources.
complete solutions
Main iContent i(MC) i- iCorrect iAnswers i-Any ipart iof ithe ipage ithat idirectly ihelps ithe
ipage iachieve iits ipurpose. iCan ibe itext, iimages, ivideos, ipage ifeatures i(e.g.,
icalculators, igames), ior iit ican ibe iuser-generated icontent isuch ias ivideos, ireviews,
iarticles, ietc. ithat iusers ihave iadded ior iuploaded ito ithe ipage. iSection i2.4.1
Webmasters idirectly icontrol ithe iMain iContent iof ithe ipage iexcept ifor_____ i- iCorrect
iAnswers i-_____user-generated icontent.
Supplementary iContent i(SC) i- iCorrect iAnswers i-Contributes ito ia igood iuser
iexperience ion ithe ipage ibut idoes inot idirectly ihelp ithe ipage iachieve iits ipurpose. iThis
ikind iof icontent iis icontrolled iby iwebmasters iand iis ian iimportant ipart iof ithe iuser
iexperience.
Ads imay icontribute ito_______ i- iCorrect iAnswers i-______a igood iuser iexperience.
Advertisements/Monetization i(Ads) i- iCorrect iAnswers i-Content iand/or ilinks ithat iare
idisplayed ifor ithe ipurpose iof imonetizing i(making imoney ifrom) ithe ipage. iThe ipresence
ior iabsence iof ithis ikind iof icontent iis inot iby iitself ia ireason ifor ia iHigh- ior iLow-quality
irating.
Without iadvertising iand imonetization, isome iwebpages icould inot iexist
ibecause____________ i- iCorrect iAnswers i-______it icosts imoney ito imaintain ia
iwebsite iand icreate ihigh iquality icontent.
Webmasters imay inot ialways idirectly icontrol ithe icontent iof___ i- iCorrect iAnswers i-
______the iads.
On isome ipages, ireviews imay ibe iconsidered iMC, iand ion iother ipages ithey imay ibe
iconsidered____________ i- iCorrect iAnswers i-____SC. i*Use iyour ibest ijudgment iand
ithink iabout ithe ipurpose iof ithe ipage.
When ithere iis idisagreement ibetween iwhat ithe iwebsite isays iabout iitself iand iwhat
ireputable iindependent isources isay iabout ithe iwebsite_______ i- iCorrect iAnswers i-
___________trust ithe iindependent isources.
