WPC 480 Final UPDATED Actual Exam
Questions and CORRECT Answers
BellRing Brands is a manufacturer of educational toys for children. Six months ago, the
company's research and development division came up with an idea for a unique touchscreen
device that can be used to introduce children to a number of foreign languages. Three months
ago, the company produced a working prototype, and last month the company successfully
launched its new device on the commercial market. What should BellRing Brands's managers
prepare for next?
A) a difficult struggle to move from invention to innovation
B) increased competition from imitators
C) a prolonged period of uncontested success
D) a sharp decline in demand for the product - CORRECT ANSWER✔✔- B) increased
competition from imitators
Which of the following lists the stages of the industry life cycle in the correct order?
A) introduction, shakeout, maturity, growth, and decline
B) introduction, shakeout, growth, maturity, and decline
C) introduction, growth, shakeout, maturity, and decline
D) introduction, growth, maturity, shakeout, and decline - CORRECT ANSWER✔✔- C)
introduction, growth, shakeout, maturity, and decline
After the creation of social networking websites were introduced, their value increased
exponentially as the number of users increased. This is the positive effect of a(n)
A) network effect.
B) user effect.
C) confirmation effect.
D) impression management effect. - CORRECT ANSWER✔✔- A) network effect.
, Which of the following most accurately describes a difference between incremental
innovation and radical innovation?
A) Incremental innovation researches new materials; radical innovation researches new
processes.
B) Incremental innovation targets new markets and technologies; radical innovation reinvents
markets and technologies.
C) Incremental innovation builds on an established knowledge base; radical innovation uses
an entirely different knowledge base.
D) Incremental innovation draws on novel methods; radical innovation draws on proven
methods. - CORRECT ANSWER✔✔- C) Incremental innovation builds on an established
knowledge base; radical innovation uses an entirely different knowledge base.
Adaptive Biotechnologies Inc. is a company that builds diagnostic devices. It was the first
company to develop a compact MRI scanner by reconfiguring the components of the MRI
technology. This smaller and user-friendly version of the huge MRI scanner created demand
from small hospitals, nursing homes, and private practice doctors who were earlier dependent
on the scanning machines in large hospitals. Which of the following types of innovations
does this scenario best illustrate?
A) incremental innovation
B) disruptive innovation
C) radical innovation
D) architectural innovation - CORRECT ANSWER✔✔- D) architectural innovation
Using the Boston Consulting Group growth-share matrix, the managers of Fasehatice
International determined that their business unit devoted to personal health monitoring
devices was a star. Based on this finding, which of the following strategies is likely to
produce the best results?
A) Harvest as much cash flow as possible before shutting the business down.
B) Immediately divest from the personal health monitoring industry.
C) Increase investment in the personal health monitoring unit to encourage future growth.
D) Seek to lower costs in the personal health monitoring unit to increase market share. -
CORRECT ANSWER✔✔- C) Increase investment in the personal health monitoring unit to
encourage future growth.
Questions and CORRECT Answers
BellRing Brands is a manufacturer of educational toys for children. Six months ago, the
company's research and development division came up with an idea for a unique touchscreen
device that can be used to introduce children to a number of foreign languages. Three months
ago, the company produced a working prototype, and last month the company successfully
launched its new device on the commercial market. What should BellRing Brands's managers
prepare for next?
A) a difficult struggle to move from invention to innovation
B) increased competition from imitators
C) a prolonged period of uncontested success
D) a sharp decline in demand for the product - CORRECT ANSWER✔✔- B) increased
competition from imitators
Which of the following lists the stages of the industry life cycle in the correct order?
A) introduction, shakeout, maturity, growth, and decline
B) introduction, shakeout, growth, maturity, and decline
C) introduction, growth, shakeout, maturity, and decline
D) introduction, growth, maturity, shakeout, and decline - CORRECT ANSWER✔✔- C)
introduction, growth, shakeout, maturity, and decline
After the creation of social networking websites were introduced, their value increased
exponentially as the number of users increased. This is the positive effect of a(n)
A) network effect.
B) user effect.
C) confirmation effect.
D) impression management effect. - CORRECT ANSWER✔✔- A) network effect.
, Which of the following most accurately describes a difference between incremental
innovation and radical innovation?
A) Incremental innovation researches new materials; radical innovation researches new
processes.
B) Incremental innovation targets new markets and technologies; radical innovation reinvents
markets and technologies.
C) Incremental innovation builds on an established knowledge base; radical innovation uses
an entirely different knowledge base.
D) Incremental innovation draws on novel methods; radical innovation draws on proven
methods. - CORRECT ANSWER✔✔- C) Incremental innovation builds on an established
knowledge base; radical innovation uses an entirely different knowledge base.
Adaptive Biotechnologies Inc. is a company that builds diagnostic devices. It was the first
company to develop a compact MRI scanner by reconfiguring the components of the MRI
technology. This smaller and user-friendly version of the huge MRI scanner created demand
from small hospitals, nursing homes, and private practice doctors who were earlier dependent
on the scanning machines in large hospitals. Which of the following types of innovations
does this scenario best illustrate?
A) incremental innovation
B) disruptive innovation
C) radical innovation
D) architectural innovation - CORRECT ANSWER✔✔- D) architectural innovation
Using the Boston Consulting Group growth-share matrix, the managers of Fasehatice
International determined that their business unit devoted to personal health monitoring
devices was a star. Based on this finding, which of the following strategies is likely to
produce the best results?
A) Harvest as much cash flow as possible before shutting the business down.
B) Immediately divest from the personal health monitoring industry.
C) Increase investment in the personal health monitoring unit to encourage future growth.
D) Seek to lower costs in the personal health monitoring unit to increase market share. -
CORRECT ANSWER✔✔- C) Increase investment in the personal health monitoring unit to
encourage future growth.
