MC Final UPDATED Actual Exam
Questions and CORRECT Answers
The first notion about the effects of mass media is known as _______. - CORRECT
ANSWER- ✔✔mass society theory
The emergence of the limited effects perspective on mass communication is said to have
occurred ______. - CORRECT ANSWER- ✔✔following The War of the Worlds radio
broadcast
A democrat who listens to the presidential debate and cannot remember much of what the
Republican candidate is exhibiting is an example of _______. - CORRECT ANSWER-
✔✔selective retention
The theory that says media do not do things to people, but rather people do things with media
is ______. - CORRECT ANSWER- ✔✔uses and gratifications
Agenda setting theory is a theory that argues that _______. - CORRECT ANSWER-
✔✔media may not tell us what to think, but media certainly tell us what to think about
The argument that people increasingly need media content to understand the world, to behave
meaningfully, and to escape is ________. - CORRECT ANSWER- ✔✔dependency theory
The idea that people learn through observation. - CORRECT ANSWER- ✔✔Social
Cognitive Theory
Modeling, according to social cognitive theory, occurs in two ways. They are _______. -
CORRECT ANSWER- ✔✔imitation and indentification
Cultural theorists on audience-media interactions share what assumptions? - CORRECT
ANSWER- ✔✔Audience member don't just passively take in and store bits of information.
They actively process this information, reshape it, and store only what serves culturally
defined needs.
, Social cognitive theorists deflated the idea of ______, or that watching violence in the media
reduces people's innate aggressive drive. - CORRECT ANSWER- ✔✔catharsis
The direct casual relationship between violent media content and aggressive behavior has
been demonstrated by the _______. - CORRECT ANSWER- ✔✔stimulation model
Which of the following drugs is used most by young people? - CORRECT ANSWER-
✔✔Alcohol
When media, it is said to influence people's perceptions about groups of people. - CORRECT
ANSWER- ✔✔stereotypes
We watch a news story about a man who tried to save a choking victim getting sued of
accidentally hurting her in the process. This makes us less likely to help someone in a similar
situation, which is an example of ______. - CORRECT ANSWER- ✔✔inhibitory effect
During four network television seasons, designated drivers were embedded into the story
lines of 160 different prime-time shows. This is an example of ______. - CORRECT
ANSWER- ✔✔prosocial programming
"Media content has limited impact on audiences because it's only make-believe; people
people know it isn't real." What is one counterargument against this? - CORRECT
ANSWER- ✔✔News is not make-believe
Which perspective helps explain the cultural importance of mass communication? -
CORRECT ANSWER- ✔✔Ritual perspective
The idea that the media are corrupting influences and that "average" people are defenseless
against their influence reflects which theory? - CORRECT ANSWER- ✔✔Mass society
theory
What was significant enough about The War of the Worlds broadcast, on the eve of
Halloween night 1938, that is caused theorist to move away from the mass society theory? -
CORRECT ANSWER- ✔✔Some people were influenced by the broadcast, but many more
were not.
Questions and CORRECT Answers
The first notion about the effects of mass media is known as _______. - CORRECT
ANSWER- ✔✔mass society theory
The emergence of the limited effects perspective on mass communication is said to have
occurred ______. - CORRECT ANSWER- ✔✔following The War of the Worlds radio
broadcast
A democrat who listens to the presidential debate and cannot remember much of what the
Republican candidate is exhibiting is an example of _______. - CORRECT ANSWER-
✔✔selective retention
The theory that says media do not do things to people, but rather people do things with media
is ______. - CORRECT ANSWER- ✔✔uses and gratifications
Agenda setting theory is a theory that argues that _______. - CORRECT ANSWER-
✔✔media may not tell us what to think, but media certainly tell us what to think about
The argument that people increasingly need media content to understand the world, to behave
meaningfully, and to escape is ________. - CORRECT ANSWER- ✔✔dependency theory
The idea that people learn through observation. - CORRECT ANSWER- ✔✔Social
Cognitive Theory
Modeling, according to social cognitive theory, occurs in two ways. They are _______. -
CORRECT ANSWER- ✔✔imitation and indentification
Cultural theorists on audience-media interactions share what assumptions? - CORRECT
ANSWER- ✔✔Audience member don't just passively take in and store bits of information.
They actively process this information, reshape it, and store only what serves culturally
defined needs.
, Social cognitive theorists deflated the idea of ______, or that watching violence in the media
reduces people's innate aggressive drive. - CORRECT ANSWER- ✔✔catharsis
The direct casual relationship between violent media content and aggressive behavior has
been demonstrated by the _______. - CORRECT ANSWER- ✔✔stimulation model
Which of the following drugs is used most by young people? - CORRECT ANSWER-
✔✔Alcohol
When media, it is said to influence people's perceptions about groups of people. - CORRECT
ANSWER- ✔✔stereotypes
We watch a news story about a man who tried to save a choking victim getting sued of
accidentally hurting her in the process. This makes us less likely to help someone in a similar
situation, which is an example of ______. - CORRECT ANSWER- ✔✔inhibitory effect
During four network television seasons, designated drivers were embedded into the story
lines of 160 different prime-time shows. This is an example of ______. - CORRECT
ANSWER- ✔✔prosocial programming
"Media content has limited impact on audiences because it's only make-believe; people
people know it isn't real." What is one counterargument against this? - CORRECT
ANSWER- ✔✔News is not make-believe
Which perspective helps explain the cultural importance of mass communication? -
CORRECT ANSWER- ✔✔Ritual perspective
The idea that the media are corrupting influences and that "average" people are defenseless
against their influence reflects which theory? - CORRECT ANSWER- ✔✔Mass society
theory
What was significant enough about The War of the Worlds broadcast, on the eve of
Halloween night 1938, that is caused theorist to move away from the mass society theory? -
CORRECT ANSWER- ✔✔Some people were influenced by the broadcast, but many more
were not.
