HootSuite Exam/32 Questions and
answers Distinction graded
When drafting the bio section of a social profile, keep in mind that only the
first ____________ will appear to customers in search engine results, so be
sure to convey the most important information first. - -140 characters
-Private Twitter Lists are a great way to _________. - -Keep up with
competitors' content without publicly following them
-On your Facebook Page, which feature would you use you want to provide
your followers with the ability to Shop Now, Sign Up, or Contact Us. - -Call-
to-Action Button
-Instagram doesn't offer many options for formatting your bio within the
app, but there is a workaround for adding line breaks to your bio description
to make it easier to read. Which of the following best describes this
workaround? - -Draft your bio using the notes app on your device, then
paste your formatted copy into the bio field
-Instagram allows you to include clickable links in the following area(s): - -
Website Field
-When optimizing your YouTube page, use_______________________ for
grouping together relevant videos so viewers progress naturally from video
to video, thus generating more views through their session. - -Playlists
-Social media objectives should: (Choose only ONE best answer.) - -Adhere
to the S.M.A.R.T. framework (Specific, Measurable, Achievable, Resourced,
Time-bound).
-When pitching your budget to decision makers, focus on conveying two
things; first, demonstrate ROI from the current year, and second: - -
Showcase the value of the initiatives, campaigns, and goals you have in
mind for the coming year.
-Social media tactics tend to fall into 3 categories:(Choose only ONE best
answer.) - -paid, owned, earned
-_______________ have become increasingly important because of the decline
of organic views AND because of the overall increase in the volume of
content being published on social channels.(Choose only ONE best answer.) -
-Paid tactics
answers Distinction graded
When drafting the bio section of a social profile, keep in mind that only the
first ____________ will appear to customers in search engine results, so be
sure to convey the most important information first. - -140 characters
-Private Twitter Lists are a great way to _________. - -Keep up with
competitors' content without publicly following them
-On your Facebook Page, which feature would you use you want to provide
your followers with the ability to Shop Now, Sign Up, or Contact Us. - -Call-
to-Action Button
-Instagram doesn't offer many options for formatting your bio within the
app, but there is a workaround for adding line breaks to your bio description
to make it easier to read. Which of the following best describes this
workaround? - -Draft your bio using the notes app on your device, then
paste your formatted copy into the bio field
-Instagram allows you to include clickable links in the following area(s): - -
Website Field
-When optimizing your YouTube page, use_______________________ for
grouping together relevant videos so viewers progress naturally from video
to video, thus generating more views through their session. - -Playlists
-Social media objectives should: (Choose only ONE best answer.) - -Adhere
to the S.M.A.R.T. framework (Specific, Measurable, Achievable, Resourced,
Time-bound).
-When pitching your budget to decision makers, focus on conveying two
things; first, demonstrate ROI from the current year, and second: - -
Showcase the value of the initiatives, campaigns, and goals you have in
mind for the coming year.
-Social media tactics tend to fall into 3 categories:(Choose only ONE best
answer.) - -paid, owned, earned
-_______________ have become increasingly important because of the decline
of organic views AND because of the overall increase in the volume of
content being published on social channels.(Choose only ONE best answer.) -
-Paid tactics
