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Telus Rater Exam Questions With 100% Correct Answers Latest 2024

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Telus Rater Exam Questions With 100% Correct Answers Latest 2024

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Institution
Telus Rater
Course
Telus Rater

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Uploaded on
August 19, 2024
Number of pages
8
Written in
2024/2025
Type
Exam (elaborations)
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Telus Rater Exam Questions With 100% Correct
Answers Latest 2024




AC - CORRECT ANSWER >>>>Ad Creative; The Ad
Creative is an advertisement that can appear

LP - CORRECT ANSWER >>>>Landing Page; Where
you're sent when you click the AC. The first page
that appears.

Query - CORRECT ANSWER >>>>A word or phrase
searched for

User Intent - CORRECT ANSWER >>>>What the user
is actually searching for.

Content Page - CORRECT ANSWER >>>>The
webpage that the user is currently visiting

Business Page - CORRECT ANSWER >>>>A page the
advertiser specifically wants the audience to visit

, 2|Page



In-Market - CORRECT ANSWER >>>>When the user
is in the market for a product or service

Do all queries have the approximate location
provided? - CORRECT ANSWER >>>>No

Exact Intent - CORRECT ANSWER >>>>An ad might
address the user's exact intent

Nearby Intent - CORRECT ANSWER >>>>An ad that
offers the user an approximate solution or
something that usually goes with the queried item.

Only Topical Connection - CORRECT ANSWER
>>>>An ad might offer something that is topically
related to the query, but does not address the
nearby intent at all

Substitutability - CORRECT ANSWER >>>>An ad
might offer the user a product or service that is not
exactly what the user queried for. For example, for
the user query [lg fridge freezer], an ad of [samsung
fridge freezer] might show up. When the ad
presents a product or service that has some

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