COM2601 Assignment
1 Semester 2 2024 -
DUE August 2024
[Company address]
, COM2601 Assignment 1 Semester 2 2024 - DUE August 2024
Question 1
1.1 Define and describe organisational culture. (8)
1.2 According to Neher (1997), Miller (2003) and Jones (2007), members of an
organisation can fulfil various network roles. Select an organisation of choice and
identify three network roles that are present in this organisation. Supplement your
answer by providing examples of each of these network roles. (6)
Question 2
Describe the advantages and disadvantages of the humanistic management approach
in the context of organisational communication. (6)
Question 3
You are a communication specialist for a leading communications agency. You have
been asked to conduct research on the organisational communication at the national
broadcasting corporation of South Africa. Name and discuss the main steps of the
research proposal that you would follow. Provide examples of activities under each
step.
Question 1
1.1 Define and describe organisational culture. (8)
Organisational culture refers to the shared values, beliefs, norms, and practices that
shape the behavior and thinking of members within an organization. It encompasses the
1 Semester 2 2024 -
DUE August 2024
[Company address]
, COM2601 Assignment 1 Semester 2 2024 - DUE August 2024
Question 1
1.1 Define and describe organisational culture. (8)
1.2 According to Neher (1997), Miller (2003) and Jones (2007), members of an
organisation can fulfil various network roles. Select an organisation of choice and
identify three network roles that are present in this organisation. Supplement your
answer by providing examples of each of these network roles. (6)
Question 2
Describe the advantages and disadvantages of the humanistic management approach
in the context of organisational communication. (6)
Question 3
You are a communication specialist for a leading communications agency. You have
been asked to conduct research on the organisational communication at the national
broadcasting corporation of South Africa. Name and discuss the main steps of the
research proposal that you would follow. Provide examples of activities under each
step.
Question 1
1.1 Define and describe organisational culture. (8)
Organisational culture refers to the shared values, beliefs, norms, and practices that
shape the behavior and thinking of members within an organization. It encompasses the
