MNG3701 Assignment
2 Semester 2 2024
(620712) - DUE 16
September 2024
[Company address]
, MNG3701 Assignment 2 Semester 2 2024 (620712) - DUE 16 September 2024
Conduct An Internet Search And Access The Vodacom Group Limited Integrated
Report For The Year Ended 31 March 2022.
Questions
1 a) Explain the importance of analysing the micro-environment. Briefly explain any
three approaches that can be used to analyse the micro-environment.
b) Use the information in the case-study to Identify two strengths and two weaknesses.
1. Importance of Analyzing the Micro-Environment
Analyzing the micro-environment is crucial for businesses as it helps them understand
the immediate factors that can influence their operations and strategies. This analysis
assists in identifying opportunities and threats, enhancing strategic decision-making,
and ensuring competitiveness in the market.
Three Approaches to Analyze the Micro-Environment:
1. SWOT Analysis: This framework evaluates an organization's internal strengths
and weaknesses and external opportunities and threats. It helps in understanding
how well the company is positioned in the market and what strategic moves it
should consider.
2. PEST Analysis: This method examines the political, economic, social, and
technological factors affecting the business environment. It helps in identifying
external macro-environmental factors that could impact the company.
2 Semester 2 2024
(620712) - DUE 16
September 2024
[Company address]
, MNG3701 Assignment 2 Semester 2 2024 (620712) - DUE 16 September 2024
Conduct An Internet Search And Access The Vodacom Group Limited Integrated
Report For The Year Ended 31 March 2022.
Questions
1 a) Explain the importance of analysing the micro-environment. Briefly explain any
three approaches that can be used to analyse the micro-environment.
b) Use the information in the case-study to Identify two strengths and two weaknesses.
1. Importance of Analyzing the Micro-Environment
Analyzing the micro-environment is crucial for businesses as it helps them understand
the immediate factors that can influence their operations and strategies. This analysis
assists in identifying opportunities and threats, enhancing strategic decision-making,
and ensuring competitiveness in the market.
Three Approaches to Analyze the Micro-Environment:
1. SWOT Analysis: This framework evaluates an organization's internal strengths
and weaknesses and external opportunities and threats. It helps in understanding
how well the company is positioned in the market and what strategic moves it
should consider.
2. PEST Analysis: This method examines the political, economic, social, and
technological factors affecting the business environment. It helps in identifying
external macro-environmental factors that could impact the company.
