Study guide
Champion School or Real Estate Marketing Sae Study guide
2024/2025 Which if the following is the best definition of marketing?
Matching human needs with goods or services.
What does the "D" IN AIDA stand for?
Desire
The " four P's" of marketing real estate are product, promotion, price and?
Place
Theroist
Values, Ideas, Innovation " big picture"
A firm is a part of the part area that is?
Serviced by your firm
Adjustable Rate Mortgage ( ARM)
Inters rates changes or is adjusted periodically " capped"
Two forms of Macro Managing?
Geographic farming, Demographic farming Emotion Phase
AIDA
The Principle of substitution in Real Estate Evaluation?
states the rational buyers will pay no more for a property than they would for an equally desirable, comparable property.
To be an effective problem solver, a real estate agent should understand the________ involved in a sale.
Psychological steps
In which emotional phase is the buyer ready to buy?
Act
___________ are defined as expected benefits received as a result of ownership
Amenities
Secondary Research is more ?
in depth, and be quite complex, expensive and time consuming .