When a Responsive Display Ad is automatically assembled, what's adjusted to fit the ad
slot?
Size, appearance, and format
Format, appearance, and external links
Format, image sizes, and external links
Size, external links, and font - ANS-Size, appearance, and format
When deciding between Responsive Display Ads and uploaded ads, when would you
opt for control rather than for efficiency?
When your ads must meet exact branding requirements.
When you want ads that serve in all ad slot sizes.
When your ad has exceeded budget and you must cut costs.
When performance is your primary goal. - ANS-When your ads must meet exact
branding requirements.
When should you use AMPHTML ads? (Choose two.)
When your goal is to provide faster ad experiences.
When your goal is to maximize the reach and scale of your campaign.
When your goal is maximum creative control.
When your goal is to provide safer ad experiences. - ANS-When your goal is to provide
faster ad experiences.
When your goal is to provide safer ad experiences.
When should you use responsive display ads?
When your ads will only be run in banner-eligible slots.
When your primary goal is to control the look and feel of your ads
When your primary goal is performance.
When your primary goal is meeting branding requirements.. - ANS-When your primary
goal is performance.
When visibility is the campaign goal, which bidding strategy should an advertiser
choose?
, Enhanced cost-per-click (eCPC)
Maximize Conversions
Target impression share
Maximize clicks - ANS-Target impression share
Which Display Ad format adjusts to available ad space?
AMPHTML ads
Image ads
Responsive Display Ads
Uploaded ads - ANS-Responsive Display Ads
Which Display Ad format automatically creates ads from uploaded headlines, logos,
images, and videos?
Image ads
Responsive Display Ads
AMPHTML ads
Uploaded ads - ANS-Responsive Display Ads
Which Display Ad format runs in both native and non-native inventory?
Uploaded ads
Responsive Display Ads
AMPHTML ads
Image ads - ANS-Responsive Display Ads
Which Display Ad format should you use if you're concerned about malware and want a
secure ad experience across platforms?
Image ads
AMPHTML ads
Responsive Display Ads
Search ads - ANS-AMPHTML ads
Which factors should an advertiser consider when deciding on a bidding strategy?
Results, targeted locations, and purchase history
Customer search history, competition, and conversions
User journey complexities, performance, and auctions