FBLA Advertising Practice test Questions and Answers 100% Verified
____ prevents marketers from seeing important cultural differences among markets. A) Globalization B) Visual diversity C) Ethnocentrism D) Infrastructure - Answer-C _____ context is based on previous or similar experiences. A) Relational B) Historical C) Cultural D) Psychological - Answer-B _____ may include a spoken comment, a written message, a smile, or some other action, such as taking a survey, in response to a message. A) Decoding B) Feedback C) Encoding D) Context - Answer-B A business sets prices to maximize sales. The objective is to A) earn a return on investment. B) increase market share. C) maximize profits. D) create a price-quality image. - Answer-B A farmer sells his or her vegetables at a roadside stand to consumers. This is an example of A) indirect retailing.B) direct retailing. C) multiple channels of distribution. D) informal distribution. - Answer-B A financial obligation or amount owed by a company is called a(n) A) accounts receivable. B) liability. C) asset. D) tangible asset. - Answer-B
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