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2024 Unit 5 International business - Assignment 2 Speaker Notes (DISTINCTION*) Task 2 - Investigate the cultural factors that influence international businesses $19.94   Add to cart

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2024 Unit 5 International business - Assignment 2 Speaker Notes (DISTINCTION*) Task 2 - Investigate the cultural factors that influence international businesses

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This speaker notes covers Unit 5 – International Business, Assignment 2 Task 2 (this only contents the speaker notes. For the actual PowerPoint presentation check out my other uploads). The presentation evaluates the impact of cultural differences on Innocent Drinks. My work covers all of the cr...

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  • March 18, 2019
  • January 8, 2022
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Unit 5 International business
Assignment 2
Task 2 – P7, M4, D3 – Presentation or video clip
John Price
(this only contents the speaker notes. For the actual PowerPoint
presentation check out my other uploads).
Speaker notes


CULTURAL DIFFERENCES AFFECTING INTERNATIONAL BUSINESSES

As a result of the globalization, there is a increase between the close interaction between firms from
different countries. Therefore, culture, which is manifest in behavioural norms, hidden assumptions, and
human nature, each occurring at a different level of depth, has profound influences on international
business

There are eight main ways in which culture influences international business

Slide 1 Language

Language is one of the most important factors that influences businesses. It is the main way for
communication between businesses, suppliers, shareholders and consumers. Although English is spoken
worldwide, for successful global trade and commerce, translation is necessary. It is also important how
you communicate your message. For example, Finns value directness while business man from India are
sifter and more passive. In some European countries nodding your head means “no” exactly the
opposite from the meaning in England (5 Confusing Gestures From Around The World, 2016). This can
cause a lot of confusions during business meaning. Researching the language and culture of the other
countries can help to avoid confusions and have effective business.

Slide 2 Attitude to work

The concept of punctuality and the idea of what means to be “on time” can also be different between
countries. For instance, in England and America it leaves good impression if you arrive a few minutes
before a business meeting. In countries like Mexico and Italia arriving a few minutes late can still be
considered on time, and it wouldn’t make negative impression. If international businesses operating in
this country fails to adapt to the local attitudes and work expectations, it can result in workforce
demotivation.

There is a difference in the work hours, holidays and breaks. In France it is not unusual for workers to
have lunch breaks over an hour, while in the UK it is only 30 minutes




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