CFRE -- Achieving Excellence in Fundraising Exam Questions With Correct Answers

CFRE -- Achieving Excellence in Fundraising Exam Questions With Correct Answers Phases of a Campaign - answerPre campaign planning quiet phase campaign kick-off and public phase campaign closing and celebration stewardship and campaign impact Which basic financial statement best presents the results of operations for a specific period of time? - answerstatement of income and expenditure to identify prospective consultants, the next step after getting budget approval is: - answertalking with various orgs and professional associations that have used consultants the first function of fundraising staff in a capital campaign is - answerpreparing a campaign timetable when evaluating a mailing to existing donors, the most important calculation is: - answerROI first step in creating a marketing plan is: - answerconduct an audit to evaluate and record current state of org's marketing efforts main purpose of ongoing cultivation in a capital campaign is to: - answerpresent case for support final step in the expansion in a fundraising operation is the creation of a - answerplanned giving program in a DM program, former donors should continue to be asked until: - answerit can be demonstrated that the cost of each response is higher than the cost of acquiring a new donor the most common reason for straying from org's mission is - answerdeterioration of leadership primary goal of rating prospects is to determine their: - answerpotential to give to the org when adding staff for an expanded program, it's best to hire staff whose skills... - answeraugment those of present staff when asked to report monthly on activities, what are the activities a fundraiser should measure? - answerphone calls, visits, solicitations DOD's basic management functions - answerplanning, organizing, executing, evaluating the plan in marketing, long-range goals are best attained by - answerachieving the greatest possible consumer satisfaction values - answerenduring beliefs that specific modes of conduct are personally or socially preferable to others primary function of most special events is to - answerheighten org's profile you've analyzed the basic data (participants, income, expense) from a DM ask. in order to determint KPIs and effectively evaluate your DM program, you'll need to evaluate: - answerpercent participation average gift size net income average cost per gift cost of fundraising return defining board and staff leadership roles is best achieved by - answerdetermining and conveying expectations in a cap. campaign, the 'special gift' opportunities offered to both large and small donors are commonly known as - answercommemorative gifts the most effective method for qualifying major gift prospects is to: - answerinvite a select group to a review meeting to discuss people they know as stewards of the relationship between nonprofits and donors, fundraisers are responsible for - answerearning and maintaining donor trust before beginning to write the case for support for an upcoming campaign, it's most important to - answeracquire an understanding of various donor target markets