Virtual Event Management Certification
According to MPI, "a meeting or event with at least one group of face-to-face
participants, connecting with other participants in one or more locations" is a: - answer
Hybrid
When categorizing the spectrum of events, what is the key deciding factor? - answer
The audience
True or false: in a virtual event the audience is entirely online, although hosts and
attendees may in fact be in the same location: - answer True
Broadcast events are often said to have two audiences. What is the typical primary
audience for an awards event? - answer Viewing Audience
A "video broadcast of an event over the internet" is - answer webcast
Rule #1 in events, whether in person or online, is "know thy audience" - answer True
When creating a virtual event, you can immediately start by significantly reducing your
budgets: - answer False
Stakeholder input is an important component. How would you define an internal
stakeholder? - answer Your marketing, sales, C-level teams
In order to price, you need to engage in a: - answer Competitive analysis
What does the RCPC stand for with the Competitive Analysis? - answer Research your
competition, Compare pricing, Perform SWOT, Calculate Value
"The more interactivity you have, the more staff you need" is: - answer True
Describe the Planning team - answer Staff to develop the strategy, goals, and event
metrics
Checking in with presenters, verifying speaking times, and checking for appropriate
audiovisual setups are the responsibilities of the : - answer Speaker Management Team
"Most free online events have low production values" - answer False
, It is very easy to enforce a "1 ticket per person" registration policy in virtual events: -
answer False
When converting from a traditional to an online event, to best communicate you should -
answer Communicate early, and often, with the original attendees
An attendee "persona" should be imaginary and based on the experiences of the
planner: - answer False
Which of the following best describes the relationship between marketing and design: -
answer Marketing helps you get the attendees, design helps you keep them
What is not true about social media marketing: - answer Be on as many platforms as
possible to increase your reach
If a social media post is doing poorly compared to others, you should immediately boost
it with paid promotion so it looks like it's doing well. - answer False
Definition of audience engagement - answer maintaining interest and attention, getting
them connected, communicating with them
Is a theme the most important part to start with an event plan? - answer NO
Can a host also be a moderator? - answer YES
What is the most basic level of audience engagement? - answer Simple QA and chat
functionality
True or False: a good event design team keeps things positive from the get-go? -
answer False: create a pre-mortem report to has out what-ifs and plan for the worst
The Platform - answer Is the digital venue for your event
True or False: Video Files are quite large, so you need to think through how they're
being delivered to your attendees - answer True
True or False: Encoding and transcoding are interchangeable terms - answer False
Bandwidth - answer The amount of data that can be transmitted over a network in a
given amount of time.
True or False: Bytes are bigger than Bits - answer True
What should be in your platform wish list? - answer# of attendees, Event duration, Live
vs Pre-record, Long will event stay live, interactivity levels, registration needed,
payments required
According to MPI, "a meeting or event with at least one group of face-to-face
participants, connecting with other participants in one or more locations" is a: - answer
Hybrid
When categorizing the spectrum of events, what is the key deciding factor? - answer
The audience
True or false: in a virtual event the audience is entirely online, although hosts and
attendees may in fact be in the same location: - answer True
Broadcast events are often said to have two audiences. What is the typical primary
audience for an awards event? - answer Viewing Audience
A "video broadcast of an event over the internet" is - answer webcast
Rule #1 in events, whether in person or online, is "know thy audience" - answer True
When creating a virtual event, you can immediately start by significantly reducing your
budgets: - answer False
Stakeholder input is an important component. How would you define an internal
stakeholder? - answer Your marketing, sales, C-level teams
In order to price, you need to engage in a: - answer Competitive analysis
What does the RCPC stand for with the Competitive Analysis? - answer Research your
competition, Compare pricing, Perform SWOT, Calculate Value
"The more interactivity you have, the more staff you need" is: - answer True
Describe the Planning team - answer Staff to develop the strategy, goals, and event
metrics
Checking in with presenters, verifying speaking times, and checking for appropriate
audiovisual setups are the responsibilities of the : - answer Speaker Management Team
"Most free online events have low production values" - answer False
, It is very easy to enforce a "1 ticket per person" registration policy in virtual events: -
answer False
When converting from a traditional to an online event, to best communicate you should -
answer Communicate early, and often, with the original attendees
An attendee "persona" should be imaginary and based on the experiences of the
planner: - answer False
Which of the following best describes the relationship between marketing and design: -
answer Marketing helps you get the attendees, design helps you keep them
What is not true about social media marketing: - answer Be on as many platforms as
possible to increase your reach
If a social media post is doing poorly compared to others, you should immediately boost
it with paid promotion so it looks like it's doing well. - answer False
Definition of audience engagement - answer maintaining interest and attention, getting
them connected, communicating with them
Is a theme the most important part to start with an event plan? - answer NO
Can a host also be a moderator? - answer YES
What is the most basic level of audience engagement? - answer Simple QA and chat
functionality
True or False: a good event design team keeps things positive from the get-go? -
answer False: create a pre-mortem report to has out what-ifs and plan for the worst
The Platform - answer Is the digital venue for your event
True or False: Video Files are quite large, so you need to think through how they're
being delivered to your attendees - answer True
True or False: Encoding and transcoding are interchangeable terms - answer False
Bandwidth - answer The amount of data that can be transmitted over a network in a
given amount of time.
True or False: Bytes are bigger than Bits - answer True
What should be in your platform wish list? - answer# of attendees, Event duration, Live
vs Pre-record, Long will event stay live, interactivity levels, registration needed,
payments required
