COMM 345 EXAM 1 TAMU QUESTIONS WITH 100% CORRECT ANSWERS

COMM 345 EXAM 1 TAMU QUESTIONS WITH 100% CORRECT ANSWERS What do media industries do? - answercreate and distribute content intellectual property - answerA product of the intellect, such as an expressed idea or concept, that has commercial value. content creator - answerthe person or entity responsible for creating the original website content content distributor - answerthe person or entity who distributes the content of and provides a platform for creators difference between content creator and distributor today - answerThe lines between creators and distributors are beginning to be blurred; with many entities handling both functions at once (EX: Netlfix, YouTube) How is media "non-utilitarian"? - answerMaslow's Hierarchy of needs indicates that It's not necessary to live mass media - answerinformation targeted for large, undifferentiated audiences (EX: Nickelodeon) niche media - answertargets narrow, specific audiences (EX: Twitch Streamers) public sphere - answera place in the public eye of society for debate and exchanging of ideas dangers of government/corporate control over the public sphere - answerless journalistic objectivity, manipulation of the masses agency - answerautonomy/independence circumscribed agency - answerFirst principle of media agency; those in the media industry have some independence, but it's limited due to their corporate cultures and superiors (A reporter may have agency to pursue a story how they see fit However, a producer or editor may decide not to run that story