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Summary John R. Schemerhorn Management - Chapter 8 - The Fundamentals of Planning

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John R. Schemerhorn Management - Chapter 8 - The Fundamentals of Planning

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Chapter 8
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Chapter 8 The Fundamentals of Planning


Why and how Managers Plan
Planning is the process of setting objectives and determining how to
accomplish them

Importance of planning
 When planning is done well it creates a good base for the other
management functions (organizing, controlling and leading)

The planning process
Five basic steps of the planning process:
1. Define your objectives
2. Determine where you stand vis-à-vis objectives
3. Develop premises regarding future conditions
4. Analyze alternatives and make a plan
5. Implement the plan and evaluate results

• Objectives and goals - Identify the specific results or desired outcomes
that one intends to achieve
• Plan - A statement of action steps to be taken in order to accomplish the
objectives
• Stretch goals – you have to work extra hard to reach this type of target

Benefits of planning
 Improves focus and flexibility
 Improves action orientation
 Improves coordination and control
 Improves time management

Types of plans Used by Managers
Long & short range plans
 Operational (most of us 3 months)
 Tactical/functional (few, 1 year)
 Strategic (VERY few people, 20 year time frame)

Strategic and tactical plans
• Strategic plans — set broad, comprehensive, and longer-term action
directions for the entire organization
• Vision – clarifies purpose of the organization and what it hopes to be in
the future
• Tactical plans – help implement a strategic plan
• Functional plan – how different components of the enterprise will
contribute to the overall strategy

Operational plans
Operational plans identify short-term activities to implement strategic
plans
 Standing plans – used over and over again
 Single use plans – used once, for one specific task (budget)
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