Sample Test CAA Questions with Correct Answers

Sample Test CAA Questions with Correct Answers In most marketing communication, the power to get attention lies primarily with the _____ . 1. visual 2. audio 3. script 4. copy 5. sound effects - Correct Answer 1 ____________ is designed to build brand and customer relationships 1. Branding 2. Marketing 3. IMC - Correct Answer 2 Nonprofit marketing generates sales and profits. 1. Yes 2. No - Correct Answer 2 The primary advantage of advertising's use of _____is that the costs to buy time in broadcast media, space in print media, and time and space in digital media are spread over the tremendous number of people that these media reach. 1. direct marketing 2. social media 3. promotional 4. products 5. niche marketing 6. mass media - Correct Answer 6 Marketing goals matching: