,AS THE NUMBER OF SOCIAL MEDIA USERS
CONTINUES TO GROW, AND MORE BRANDS USE TH
CHANNEL AS PART OF THEIR MARKETING MIX, SO
DO SOCIAL MEDIA RISKS
,
, 1. OVER HALF OF THE TOTAL POPULATION ARE
ACTIVE SOCIAL MEDIA USERS.
2. ON AVERAGE, USERS SPEND 144 MINUTES PER
DAY ON SOCIAL MEDIA
3. 90% OF PEOPLE BUY FROM BRANDS THEY
FOLLOW ON SOCIAL MEDIA.
CONTINUES TO GROW, AND MORE BRANDS USE TH
CHANNEL AS PART OF THEIR MARKETING MIX, SO
DO SOCIAL MEDIA RISKS
,
, 1. OVER HALF OF THE TOTAL POPULATION ARE
ACTIVE SOCIAL MEDIA USERS.
2. ON AVERAGE, USERS SPEND 144 MINUTES PER
DAY ON SOCIAL MEDIA
3. 90% OF PEOPLE BUY FROM BRANDS THEY
FOLLOW ON SOCIAL MEDIA.
