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Class notes

SOCIAL MEDIA RISKS

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41 pages
2023/2024 Written for academic year
Institution
University Of Bradford
Course
231
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Lecture notes of 41 pages for the course 231 at University Of Bradford (SOCIAL MEDIA RISKS)

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,AS THE NUMBER OF SOCIAL MEDIA USERS
CONTINUES TO GROW, AND MORE BRANDS USE TH
CHANNEL AS PART OF THEIR MARKETING MIX, SO
DO SOCIAL MEDIA RISKS

,
, 1. OVER HALF OF THE TOTAL POPULATION ARE
ACTIVE SOCIAL MEDIA USERS.
2. ON AVERAGE, USERS SPEND 144 MINUTES PER
DAY ON SOCIAL MEDIA
3. 90% OF PEOPLE BUY FROM BRANDS THEY
FOLLOW ON SOCIAL MEDIA.

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September 14, 2023
Number of pages
41
Written in
2023/2024
Type
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