MNG3702 Assignment 1 Semester 1 2023

MNG3702
Assignment 1
Semester 1 2023

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MNG3702 ASSIGNMENT 1
SEMESTER 1 - 2023
691740




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Question 1

(i) _____ strategies are based on a particular vision and mission, strategic intent and long-
term objectives that typically extend a number of years into the future; whereas (ii) _____
strategies are based on and generally have to achieve annual objectives for the immediate
future through short-term plans.

1 (i) Functional; (ii) tactical

2 (i) Tactical; (ii) business

3 (i) Overall; (ii) individual

4 (i) Business; (ii) functional



Business strategies are based on a particular vision and mission, strategic intent and long-
term objectives that typically extend a number of years into the future.

Functional strategies, in contrast, are based on and generally have to achieve annual
objectives in the immediate future through short-term action plans




2

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