Intro to Business-Final Milestone .doc

The US government limited the amount of raw sugar that could be brought into the country to three billion pounds. Which of the following trade restrictions is illustrated in this scenario?  Export quota  Import quota  Tariff  Embargo CONCEPT Interactions within the Global Economy 2 When an environmental group accused a local energy company of illegally dumping waste in a river, the company spokesperson released a statement that defended the energy company's actions by denying that they had any responsibility to keep the river clean. Which social responsibility stance below did the energy company take?  Obstructionist  Accomodative  Defensive  Proactive Intro Business CONCEPT Ethics and Marketing 3 A software company made a new game. The company first determined all males would be interested in the game but then narrowed their focus to all teenage boys interested in martial arts games. Which of the following does this scenario illustrate?  Buzz marketing  Relationship marketing  Redlining  Market segmentation CONCEPT Marketing Strategy 4 A company announced layoffs that affected several employees. Most of the employees laid off were older, while younger workers with less seniority and less on-the-job experience were kept. What type of discrimination below does this scenario describe?  Age discrimination  Sexual harassment  Quid pro quo  Hostile work environment CONCEPT Legal Considerations with Employees 5 Which of the following must a company do to effectively use technology in its marketing efforts?  Design features for customers to use on the company website that rarely get updated.  Avoid using online reviews since customers could post negative information about the company's products.  Review the implemented technology formats on a regular basis to determine if any changes need to be made.  Select the same technology formats for marketing its products that its competitors use. CONCEPT Technology and Marketing 6 Riley had a checking account and a savings account with a bank. She used online access to her account to move $50 each month from her checking account to her savings account. Which of the following does this scenario illustrate?  An electronic funds transfer  An automatic teller machine  A point of sale terminal  An automated clearing house CONCEPT Financial Institutions and Their Services 7 A company selling a new product would consider using a skimming pricing strategy for which of the following reasons?  To be competitive with companies selling similar products  To generate consumer interest in the product  To develop brand loyalty with its current market  To cover high marketing costs for a new product CONCEPT Price 8 The financial manager of a company decided not to buy any stock-base