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Lecture 2

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Lecture notes of 5 pages for the course GGR252 at U of T (L2)

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April 7, 2017
Number of pages
5
Written in
2015/2016
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January 19, 2015
Organization of Retail

Structure of Retail
Goal – to understand
 different components of the retail economy
 ownership, format, and function
 spatial context
 activities of retailers & consumers
 evolution of the retail economy, changes and reasons for change

Independent Stores
Definition
 privately owned, usually individual, family
 one/two stores – not part of a larger organization
 no corporate structure
 part of the “local economy”
 supporting local individuals
 attractive component - the idea of independence
 personal experience/relationship with store owners

Function – varied
 store type, production mix, market focus, level of specialization, location
 what exactly is the store type? what is the product theyre selling? how are they connected to their
local market?
 trying to do a lot of things within a small area
 high levels – urban areas

 home hardware – connected to their neighbourhood

Geography
 urban areas – retail strips, integrated into neighbourhoods, ethnic areas
o diversified landscape
o retail strips
 key – something that isn’t organized, only own portions of it, no central planning
o ethnic areas
 function: depending on ethnic area are a big part of it
 suburban – older retail areas (e.g. port credit), strip malls, ethnic areas
o homogeneous in terms of population and landscape
o older retail areas
 become incorporated into bigger areas
 reflects past retail economy

Market Focus
 related to store type & product mix
 typically local consumers
o degree of specialization
 furniture or clothing stores – draw a consumer base over a very large area
 focus on urban economy – smaller items of furniture
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