9 and 16-mark exam question on pricing decisions (A-Level) with case study and mark scheme
Is a 9 and 16 mark question which got 7/9 and 14/16 equating roughly for an A grade. Is about pricing decisions for Unit 3 - Decision making to improve marketing performance. 9- mark question - Analyse the benefits of the pricing strategy/tactics being adopted by Express Value in the UK market. 16-mark question - To what extent do you think the pricing strategy chosen by Express Value will continue to be the main reason for success in the UK? Justify your answer.
Written for
- Study Level
- A/AS Level
- Examinator
- AQA
- Subject
- Business Subjects
- Unit
- Unit 3 - Marketing performance
Document information
- Uploaded on
- June 18, 2023
- Number of pages
- 4
- Written in
- 2022/2023
- Type
- Essay
- Professor(s)
- Unknown
- Grade
- A
Subjects
-
exam question
-
business studies
-
a level
-
unit 3 marketing performance
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