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Samenvatting lessen Eventmanagement

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-
Sold
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Pages
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Uploaded on
02-06-2023
Written in
2020/2021

In dit document vind je de aantekeningen van alle (school)lessen van Eventmanagement leerjaar 1. Dit document is een aanvulling op het document ''Samenvatting weblectures Eventmanagement'' Veel succes!

Institution
Hogeschool InHolland (InHolland)
Course
Eventmanagement (1216LM143A)









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Written for

Institution
Hogeschool InHolland (InHolland)
Study
Leisure & Events Management
Course
Eventmanagement (1216LM143A)
All documents for this subject (2)

Document information

Uploaded on
June 2, 2023
Number of pages
11
Written in
2020/2021
Type
Summary

Subjects

  • eventmanagement
  • leerjaar 1
  • samenvattingen lessen
  • leisure and event management

Content preview

Samenvatting lessen
Eventmanagement

Inhoudsopgave
Les 1...................................................................................................................................... 2
Les 2...................................................................................................................................... 3
Les 3...................................................................................................................................... 6
Les 4...................................................................................................................................... 7
Les 5.................................................................................................................................... 10
Les 6.................................................................................................................................... 11




1

, Les 1
3 fases van een evenement:
1. Pre-production (briefing, planning, concept pitch)
- Kenmerken van de doelgroep
- Wereld waarin de doelgroep leeft
- Concept idee
- Marketingcommunicatie
- Planning
2. Main production (1) (marketing, programma, logistiek, draaiboek uitvoeren)
- Creatieve proces
- Concurrentieanalyse
- Samenwerkingspartners
- Kosten/ baten analyse
- MarCom
- Risicoanalyse en vergunningen
- Draaiboek
- Evaluatietool
3. Main production (2)
- Verantwoordelijkheid
- Initiatief
- Flexibiliteit
4. Post production (aftersales, evaluatie)
- Doelstellingen behaald
- Verbeterpunten
- Leermomenten
- Aftermovie

5 fases van Klaassen:




De 5 w’s:
Voor wie/ door wie - wat - waar - wanneer - waarom - (waardoor)




2
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georginavdijk Hogeschool InHolland
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Georgina's Summary Shop

Hey, mijn naam is Georgina! Na urenlang te hebben gewerkt aan het samenstellen van samenvattingen voor elke toets gedurende mijn opleiding Leisure & Events Management in jaar 1 & 2, besloot ik ze online te zetten op Stuvia. Deze samenvattingen bieden een helder overzicht van de stof, handig ter voorbereiding voor je lessen en je aankomende toets. Ik hoop oprecht dat je net zoveel profijt van de samenvattingen hebt als ik had, en ik waardeer het ontzettend als je een review achter laat. Heel veel succes met het leren voor je aanstaande toetsen!

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