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P8 Flashcards boek+reader

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Flashcards van het Marketingoriëntatie boek flashcards van de verplichte reader van P8.

Institution
Hogeschool Utrecht (HU)
Course
P8 Innoveren van de beroepspraktijk








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Written for

Institution
Hogeschool Utrecht (HU)
Study
Sociaal Pedagogische Hulpverlening
Course
P8 Innoveren van de beroepspraktijk
All documents for this subject (4)

Document information

Uploaded on
August 18, 2016
Number of pages
42
Written in
2015/2016
Type
Other
Person
Unknown

Subjects

  • marketing
  • innoveren
  • beroepspraktijk
  • p8

Content preview

Marketingoriëntatie; Flashcards boek + reader


Vraag Marketingoriëntatie Antwoord

Marketing is alles wat een bedrijf doet om
de verkoop van hun producten te
Wat doet marketing? bevorderen. Marketing richt zich niet
alleen op de verkoop, maar bestudeert
ook het gedrag van de afnemers en stelt
daarbij hun behoeften centraal

Vraag Marketingoriëntatie Antwoord

Wat is marketing? Marketing is het bevredigen van de
wensen en de behoeften van de afnemers

Vraag Marketingoriëntatie Antwoord

Wat is het marketingconcept? Dat een bedrijf rekening moet houden
met de wensen en de behoeften van de
klant

Vraag Marketingoriëntatie Antwoord

Wat is de functie van marketing? De functie is de doelstelling van een
bedrijf helpen te realiseren, vaak gaat het
om het maken van winst

Vraag Marketingoriëntatie Antwoord

Wat is een marktbenaderingconcept? Dit is een manier waarop een
ondernemer de markt kan beïnvloeden

Vraag Marketingoriëntatie Antwoord

Welke vijf marktbenaderingsoriëntaties Productoriëntatie
kunnen er onderscheiden worden? Productieoriëntatie
Verkooporiëntatie
Marketingoriëntatie
Maatschappelijke oriëntatie

Vraag Marketingoriëntatie Antwoord

Wat gebeurt er bij de marktoriëntatie; Een goed product verkoopt zichzelf. De
productoriëntatie? consument koopt alleen een product die
hij zijn geld waard vind.




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