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Test Bank for Marketing: The Core, 9th Edition by Roger Kerin

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Core: Marketing, 9e (Kerin) Chapter 1 Creating Customer Relationships and Value through Marketing 1) In response to a growing interest in healthful, simple products among consumers, Chobani introduced A) an Italian-style ragù sauce. B) a Turkish-style cottage cheese. C) a French-style butter. D) a Greek-style yogurt. E) an Asian-style teriyaki sauce.

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