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MNM3714 ASSIGNMENT 2 SEMESTER 2 OF 2022

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  • mnm3714 assignment 2 semester 2 of 2022

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FULL NAME:

Student No:

MODULE:

CODE:

ASSINGMENT:

, TABLE OF CONTENTS

QUESTION 1: ONLINE ADVERTISING......................................................................................................3
Affiliate Marketing.............................................................................................................................3
Reciprocal Marketing.........................................................................................................................3
Viral Marketing..................................................................................................................................3
Which one is a better choice?............................................................................................................3
Recommendations to Moratiwa Tours..............................................................................................4
QUESTION 2: E-COMMERCE WEBSITE...................................................................................................4
Explain each page..............................................................................................................................6
QUESTION 3: MOBILE MARKETING........................................................................................................7
Mobile friendly website.....................................................................................................................7
Geotargeting......................................................................................................................................7
Mobile ads.........................................................................................................................................7
SMS or Text Marketing......................................................................................................................8
Live chat.............................................................................................................................................8
REFERENCES..........................................................................................................................................8
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