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Hoorcollege strategisch positioneren

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Hoorcollege strategisch positioneren

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Breda University Of Applied Sciences
Course
Quest








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Institution
Breda University of Applied Sciences
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Leisure And Eventmanagement
Course
Quest
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Uploaded on
September 16, 2022
Number of pages
3
Written in
2022/2023
Type
Class notes
Professor(s)
Strategisch positioneren
Contains
Strategisch positioneren

Subjects

  • strategisch
  • positioneren
  • hoorcollege
  • events
  • leisure
  • 2022

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Hoorcollege strategie/positioneren

Strategie: hoe win je de oorlog?
Tactiek: hoe win je een veldslag?

Strategisch niveau = langetermijnplanning
Tactisch niveau = middellangetermijnplanning (<1 jaar)
Operationeel niveau = korte termijn, waar je dagelijks mee bezig bent



Bedrijven willen groeien
The Boston Matrix vertelt waar dat kan…  grotere bedrijven.
Ansoff gaat om hoe (via welke markt)




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