The IPhone 6 was launched in more than 10 countries, and the main countries Promotion
were, USA, UK, China, Australia, Canada and so many more. The IPhone 6 was The Product IPhone 6 is a product of Apple. Apple has many ways to promote their
launched in the United Kingdom in 19th of September, and it was distributed to products to let their customers know the release of a new product. The purpose of
the promotion is to inform, persuade and influence a customer to purchase a
many phone stores such as Carphone warehouse, O2, Virgin media, and also retail
product or service. When Apple released their new product which was IPhone 6,
stores such as Argos, Asda and PC world. The IPhone 6 is targeted at big
companies who are able to purchase large stocks of apple products, because they have to advertise it to let people know across the globe. They want to target
they're capable of affording it and selling it in the commerce market. Apple will adults, teenagers, students, and business people. They all of these segmentation
usually target big stores such as Wal-Mart, Costco, Asda, Large phone shop by alerting them with text messages, advertisement, news about the new product
IPhone 6 before it was released. Apple advertise IPhone 6 by using Justin
businesses any many other big businesses across the globe. All the countries that
Timberlake and Jimmy fallon to star in their ads, and then the ads was released
I’ve mentioned are the ideal place for Apple to launch their new product because
most of the country is a developed country which will enable the population to globally before the launch of IPhone 6. After the launch 10 million people bought
purchase the product, furthermore most of the customers are ranging from these the new IPhone 6. Furthermore Apple also advertised their new release via social
countries. It will be easy for the people to access the new released IPhone because media, and YouTube which will go viral. Apple chose the best advertisement form
which is social media (Facebook, Twitter and Instagram) as we all know more than
there are Apple retail stores over in their country, as we all know Apple is a global
billions of people use social media sites, therefore it’s a great way to advertise their
company with 197 stores worldwide. The sales are increasing by millions because
the launch went well therefore the sales are going up, at the moment 10 million product which will catch many people attentions to look at the new product released
units were sold worldwide. by Apple, and it’s one of the easiest way to reach customers and also new
customers too. The promotion will attract the target audience because the new
shape and colours of IPhone will enable them to look at the phone and make them
want to buy it.
Coherent Marketing Mix
Product Price
My product is going to be IPhone 6. IPhone 6 was released on the 19th of
September 2014. The IPhone 6 are smartphones running IOS developed by Apple When the IPhone 6 was launched in the United Kingdom on the 19th of
Inc. The IPhone 6 features an A8 chip built on second generation 64-bit desktop- September, the price of the IPhone 6 was in the range of £500 - £600 depending
class architecture. It's incredible power is enhanced by an M8 motion coprocessor on where you purchase the phone from. The price £600 is normally targeted at
that efficiently measure your activity from advanced sensors, including a new consumers who are able to afford it, and they use Apple for more than a decade.
barometer. So you can do more, for longer periods of time, with better performance For example Apple created the IPhone 6 for consumers such as business people,
and battery life. The IPhone 6 is targeted to many people such as teenagers, and adults because they will have the money to purchase the product, and the
students, adults and business people. The reason why it's targeted at teenagers features of apple and the brand will also influence them to purchase it. The price is
because they use it for socializing, listening to music and viewing application. It's accurate for the target market because the age barrier ranges between 18-50
targeted for Business people because the Apple IPhone has the business qualities which most of them will have a decent job to afford the phone. The company Apple
which intrigues them to purchase it. The device is used to communicate with clients will make profit because they sold around 10 million units of phones which is more
easily, sending documents and many other stuffs. This product will meet the needs than iPhone 5s which 9million of the units were sold. The market share has
for the following target market that I’ve mentioned because the software operating definitely rose and increased which is a good factor for Apple.
on IPhone is easy to use, even a kid aged 7 can use the software.