100% satisfaction guarantee Immediately available after payment Both online and in PDF No strings attached 4.2 TrustPilot
logo-home
Previously searched by you
Previously searched by you
logo
  • Hogeschool Rotterdam (HR)
  • Branding
To add items to your wishlist, you must be logged in
Summary

Samenvatting Branding

Rating
-
Sold
-
Pages
17
Uploaded on
14-07-2021
Written in
2020/2021

7.9 behaald door deze samenvatting! Deze samenvatting bevat alle informatie en lesstof die nodig is om het tentamen van Branding te behalen. Alle stof zijn uitkomstig uit de powerpoints van de college's. Er is ook extra leerstof vermeld, dit was afkomstig als 'tips' van de docenten (je moet dit goed kennen). Per hoofdstuk is alle informatie vermeld.

Show more Read less
Institution
Hogeschool Rotterdam (HR)
Course
Branding










Whoops! We can’t load your doc right now. Try again or contact support.
Report Copyright Violation

Written for

Institution
Hogeschool Rotterdam (HR)
Study
Global Marketing & Sales
Course
Branding
All documents for this subject (6)

Document information

Uploaded on
July 14, 2021
Number of pages
17
Written in
2020/2021
Type
Summary

Subjects

  • merkpositionering
  • eisen merkpositionering
  • merk
  • cbbe model
  • positioneren
  • merk definitie
  • identiteit
  • 6 merkwaarden
  • value compas
  • merk imago
  • rokeach waar
  • birkigt amp stadler
  • schematische uitleg cbbe model

Content preview

SAMENVATTING BRANDING




HOGESCHOOL ROTTERDAM BUSINESS SCHOOL 2020-2021Global Marketing & Sales – Leerjaar 1

,Lesopbouw (week 1  +\- 1,5 uur)
• Uitleg module
• Lesstof week 1
• Instructie case week 2 (huiswerk)

Lesopbouw (week 2, 3 en 4  +\- 2,5 uur)
• Presentaties van uitwerking case, incl feedback klasgenoten en docent)
• Bespreking uitwerking case, inclusief korte herhaling lesstof afgelopen week
• Lesstof actuele week
• Instructie volgende case (huiswerk)




1

, Inhoudsopgave
................................................................................................................................................................8
5.2. Schematische uitleg CBBE...............................................................................................................8




2
$6.57
Get access to the full document:
100% satisfaction guarantee
Immediately available after payment
Both online and in PDF
No strings attached
Get to know the seller
Seller avatar
Reputation scores are based on the amount of documents a seller has sold for a fee and the reviews they have received for those documents. There are three levels: Bronze, Silver and Gold. The better the reputation, the more your can rely on the quality of the sellers work.
Dedy
4.0
(3)

Also available in package deal

Thumbnail
Package deal
Vak branding bundel - 2 samenvattingen
-
2 2022
$ 15.36 More info

Get to know the seller

Seller avatar
Reputation scores are based on the amount of documents a seller has sold for a fee and the reviews they have received for those documents. There are three levels: Bronze, Silver and Gold. The better the reputation, the more your can rely on the quality of the sellers work.
Dedy Hogeschool Rotterdam
View profile
Follow You need to be logged in order to follow users or courses
Sold
11
Member since
5 year
Number of followers
9
Documents
17
Last sold
5 months ago

4.0

3 reviews

5
1
4
1
3
1
2
0
1
0

Recently viewed by you

Thumbnail
Exam (elaborations)
AS-Level Edexcel 2025 Chemistry Paper 2 Mark Scheme
-
2025
£ 5.79 More info
Thumbnail
Exam (elaborations)
NUR 404 Exam 1 (100% correct answers)
-
2024
$ 11.39 More info
Thumbnail
Other
Practice Exam Questions for Forensic Diagnostics and Treatment
-
6 2020
€ 5,49 More info
Thumbnail
Exam (elaborations)
ESB questions with complete solution 2023
-
2023
€ 8,84 More info
Thumbnail
Package deal
Grade 12 IEB Physics(A-F) AND Chemistry(A-G) Notes
-
2025
R 259,99 More info
Thumbnail
Exam (elaborations)
RCFE EXAM 2 NEWEST 2024-2025 ACTUAL EXAM COMPLETE QUESTIONS AND CORRECT VERIFIED ANSWERS(DETAILED ANSWERS)|100% GUARANTEED PASS!|GRADED A+
5.0
(1)
2024
$ 13.99 More info
Thumbnail
Package deal
Unit 7 - Mobile Apps Development COMPLETE Distinction
-
2 2022
£ 25.49 More info
Thumbnail
Package deal
ACLS Exam Bundle with Complete Solutions 2024
-
2024
$ 23.49 More info
Thumbnail
Exam (elaborations)
Portfolio Assignment 3 Case Study
-
2023
€ 15,59 More info

Why students choose Stuvia

Created by fellow students, verified by reviews

Quality you can trust: written by students who passed their tests and reviewed by others who've used these notes.

Didn't get what you expected? Choose another document

No worries! You can instantly pick a different document that better fits what you're looking for.

Pay as you like, start learning right away

No subscription, no commitments. Pay the way you're used to via credit card and download your PDF document instantly.

Student with book image

“Bought, downloaded, and aced it. It really can be that simple.”

Alisha Student

Frequently asked questions