ECON 102 CHAPTER 6 PLANNING, STRATEGY, AND COMPETITIVE ADVANTAGES

ECON 102 CHAPTER 6 PLANNING, STRATEGY, AND COMPETITIVE ADVANTAGES Multiple Choice Questions(ch6) 32. The set of decisions that managers make to assist the organization to achieve its goals is known as: A) strategy. B) scenario planning. C) SWOT analysis. D) diversification. E) related diversification. Answer: A Page: 251 Difficulty: Easy Learning Objective: 1 33. A broad statement of the organization's purpose, products, and customer base that differentiate the organization from its competitors is known as: A) a functional-level plan. B) a mission statement. C) a SWOT analysis. D) a focused low-cost strategy. E) a focused differentiation strategy. Answer: B Page: 251 Difficulty: Easy Learning Objective: 1 34. Another name for the business level of the organization is the level of the organization. A) functional B) departmental C) corporate D) divisional E) first-line Answer: D Page: 251 Difficulty: Easy Learning Objective: 2 35. GE Financial Services is an example of which level of management operations for General Electric Company? A) Functional B) Corporate C) Divisional D) Departmental E) None of the above Answer: C Page: 251 Difficulty: Moderate Learning Objective: 2 36. Which level of management of a large organization contains the organization's marketing department, R&D department, and human resources department for that level of the organization? A) Divisional B) First-line C) Vertical D) Scenario level E) Multidomestic level Answer: A Page: 252 Difficulty: Moderate Learning Objective: 2