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BSM1602 Assignment 1 Semester 1 2019

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Business Management IB
BSM1602
Department of Business Management
Assignment 01 for Semester 01 (compulsory)
Unique Number: 770319
Due Date: 19 March 2019




MULTIPLE- CHOICE QUESTIONS

Answer all the questions on the mark-reading sheet or online on myUnisa.

Chapter 1: Introduction to business management for the entrepreneur

1. Someone who manages an enterprise by ensuring that the goals and objectives of the
enterprise are achieved, is known as a/an __________, whereas someone who manages
change by introducing new products to the market, is known as a/an __________.

1) intrapreneur; manager
2) manager; intrapreneur
3) entrepreneur; small business manager
4) small business manager; entrepreneur

Answer:

, Someone who manages an enterprise by ensuring that the goals and objectives of the
enterprise are achieved, is known as a small business manager. Someone who manages
change by introducing new products to the market, is known as an entrepreneur.
Please refer to page 3 in the prescribed textbook.

2. The free market economy is characterised by competition, where each enterprise has to
compete for its share of the market. Which of the following, regarding an enterprise’s
competitors, are true?

a) It stimulates the enterprise to improve the quality of products.
b) They may influence smaller enterprises specifically with the keeping of inventories.
c) Competitors prevent an enterprise form making unreasonable profits.
d) Competition encourages innovation and the use of technology.


Choose the correct combination:

1) a, c, d
2) b, c
3) a, b, d
4) a, b, c, d

Answer:

The free market economy is characterised by competition, where each enterprise has to
compete for its share in the market. Competition prevents an enterprise from making
unreasonable profits, stimulates them to improve quality and productivity and encourages
innovation and technology.

Please refer to page 12 in the prescribed textbook.

Chapter 2: The general management function

3. Which one of the following functions of an enterprise is responsible for all the activities
that are performed to enable the enterprise to attain its goals?

1) General management
2) Operations management
3) Human resource management
4) Public relations management

Answer:

General management concerns all the tasks that are necessary to the very important
function of management on all levels, throughout the entire enterprise.
Please refer to page 25 in the prescribed textbook.
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