lOMoARcPSD|7424154
Unit 4 Managing An Event,
Assignment 2 Investigate
The Feasibility Of A
Proposed Event & Develop
A Detailed Plan For A
Business Event
Staging Of London Olympics 2012 And
Iphone X Product Launch, To Determine
Common Success Factors.
, lOMoARcPSD|7424154
Unit 4: Managing an Event Assignment 2
C4/B. P3: Investigate the staging of several events to determine common success factors
Introduction
In this assignment I will introduce three successful events which have done extremely well
in both popularity and profits and therefore introduce and layout my own plan for the
event. I will be talking about the key factors, research and planning, resources, and the risk
assessments of my own half a day event which I will be setting up with a conclusion in the
end.
Event 1 – The London Olympics 2012
Olympic games being a massive worldwide multi-
sport event takes place every 4 years. It does take
place in a different country all the time. Olympics was
once taken in London in 2005 for being the host for
the Summer Olympics in 2012. In order to hose these
games successfully there was a lot of redevelopment
needed which was essential as it requires for a brand-
new building opening with 200-hectare Olympic Park
within the East London while using other venues too.
This Olympics also involves more than 250
committees than attended
nationally.
For the Olympics to be successful it was congested by several factors. The incredible
support from the fans in Britain. On the other hand, the environment was perfect for the
athletes as it helped them with their performance.
However, it wasn’t only the public and the environment which has made it successful.
Therefore, it was also the amazing marketing team which has a huge role in the success
of
, lOMoARcPSD|7424154
1
Unit 4 Managing An Event,
Assignment 2 Investigate
The Feasibility Of A
Proposed Event & Develop
A Detailed Plan For A
Business Event
Staging Of London Olympics 2012 And
Iphone X Product Launch, To Determine
Common Success Factors.
, lOMoARcPSD|7424154
Unit 4: Managing an Event Assignment 2
C4/B. P3: Investigate the staging of several events to determine common success factors
Introduction
In this assignment I will introduce three successful events which have done extremely well
in both popularity and profits and therefore introduce and layout my own plan for the
event. I will be talking about the key factors, research and planning, resources, and the risk
assessments of my own half a day event which I will be setting up with a conclusion in the
end.
Event 1 – The London Olympics 2012
Olympic games being a massive worldwide multi-
sport event takes place every 4 years. It does take
place in a different country all the time. Olympics was
once taken in London in 2005 for being the host for
the Summer Olympics in 2012. In order to hose these
games successfully there was a lot of redevelopment
needed which was essential as it requires for a brand-
new building opening with 200-hectare Olympic Park
within the East London while using other venues too.
This Olympics also involves more than 250
committees than attended
nationally.
For the Olympics to be successful it was congested by several factors. The incredible
support from the fans in Britain. On the other hand, the environment was perfect for the
athletes as it helped them with their performance.
However, it wasn’t only the public and the environment which has made it successful.
Therefore, it was also the amazing marketing team which has a huge role in the success
of
, lOMoARcPSD|7424154
1
