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Summary Concepten Media Culture & Diversity

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CONCEPTS MCD
2021




Gilles De Keyser

, #MeToo A spontaneous, uncontrolled digital movement that denounces (afkeurt)
sexism in all its forms.
Essentialism Certain embodied traits are assumed tobe natural and biological and
exist priorto the birth of a person.
Certain embodied experience are assumed to be ahistorical and
universal.
Non-essentialism There is no prior identity because all identities are shaped and become
meaningful in and through culture.
Social constructionism Identities are socially constructed and vary culturally and historically.
There isroom for transhistorical and universal experiences.
Subjectivity BARKER - The condition of being a person and the process by which we
become a person. It’s how we are constituted as subjects and how we
experience ourselves.
Self-identity BARKER – the verbal conceptions we hold about ourselves and the
emotionally identification with those self-descriptions.

GIDDENS - it is the self as a reflexively understood by the persons in
terms of his or her biography
Social identity BARKER – the expectations andopinions that others have of us.
Identity politics BARKER – the forging of ‘new languages’ of identity combined with
acting to change social practices, usually through the formation of
coalitions where at least some values are shared.
Culture WILLIAMS – culture is a description of aparticular way of life which
express certain meanings and values, not only inart and learning, but
also in institutions and ordinary behavior.
Social categorization LIPPMANN - how we categorize the world → we need a framework to
make sense of the big amount of information we have to digest, it
would be impossible to do without categories.
Stereotyping LIPPMANN - our way of making categories is not objective, it is
simplified so we stereotype by picking out certain characteristics.
Social psychology Cognitive structures, categorization, focus on individual’s
attitudes/behavior in relation to others.
Social types DYER - People who live by the rules of society. Social types will rather be
white,middle class, heterosexual…
Stereotypes DYER - Rules designed to exclude people. People are portrayed as rigid
andunalterable. Stereotypes will rather be people at the margins of
society.
Stereotyping through DYER - The use of certain set of visual and aural signs which
iconography immediately bespeak a minority identity <like homosexuality> and
connote the qualities associated, stereotypically, with it.
Stereotypes through These stereotypes are about the functionof the character in the text’s
structures structures.
Static structures: ideology and materialconditions of the presented
world (de achtergrond van het verhaal).
Dynamic structures: the plot in which thecharacter moves, acts,
develops…



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