FINAL STUDY GUIDE 2026 SOLVED
QUESTIONS FULLY CORRECT
⫸ Strategic Pla Answer: the process by which an organization develops
its long-range plan of action
⫸ Development Role Answer: Answers "How will we achieve our
organizations mission through our meetings"
Usually part of senio leadership, actively involved in the process,
develops goals for the organization
⫸ Implementation Role Answer: Answers "How will this event achieve
org goals?"
typical role for meeting planner, need to fully understand the strategic
goals, develops objectives for goals
⫸ Primary Elements of Stategic Planning Answer: Discover, Analysis,
Planning
⫸ Discovery Answer: developing a deep understanding of the
organization, including trends, business objectives, historical and
cultural issues, business cycle, current processes, business environment,
purpose and internal/external assesment
,⫸ Analysis Answer: required foundation of data; collect, review and
analyze data discovered while researching the organization
⫸ Planning Answer: Develop strategic plan based on data recovered and
analysis of said data
⫸ SMARTER Objectives Answer: Specific, Measurable, Attainable,
Relevant, Time-based, Ethical, Recorded
⫸ Mission Statement Answer: defines purpose of an org; remains
unchanged over time
⫸ Goals Answer: broad and general, expected achievements/outcomes
over the long term horizon; used to achieve mission
⫸ Objectives Answer: specific and narrow, used to achieve goal; tie
directly to evaluation measures
⫸ Feasibility Factors Answer: Internal: history, financial, human
resources, stakeholder commitment, makerting/brand considerations
External: Audience, industry, economy, legislation/regulation, risks
⫸ Feasability Requirements Answer: Resources required: financial,
human, marketing and PR, Tech, Logistical, Event Specific,
Legal/Regulatory, eval, sustainability, safety and security
, ⫸ Financial Requirements Answer: -what are the financial needs for the
event
-how will financial needs be met
-when will needs be met
⫸ Huamn Resource Requirements Answer: -who will produce event
and are they equipped
-who needs to be consulted and are they available
-is your team adequately trained
⫸ Marketing and PR Requirements Answer: -how does the event
reflect/enhance stakeholder relationships
-how and to whom will the event be promoted
-restrictions/guidelines for promotion
-promotion resources
-how will results be evaluated
⫸ Technological Requirements Answer: -Pre/On-site/post Technolog
needs
-tech expertise required
⫸ Logistical Requirements Answer: -destination and venue
requirements
-resources your participants require (accom, f&b, ADA, etc)