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Summary Persuasion: Theory and Research - Daniel J. O'Keefe
- Summary • 43 pages • 2019
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An extensive summary of all chapters (H1 tm H12) of the book 'Persuasion: Theory and Research' for the course Persuasive communication. With this summary I passed the exam without a resit.
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Summary Persuasion: Theory and research, O'Keefe, 3rd edition
- Summary • 24 pages • 2015
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This is a summary of 'Persuasion: Theory and research, 3rd edition' by O'Keefe. The summary is based on the For-Review-questions at the end of each chapter, and written in the same language as used in the book. Chapter 6 is not included. 
By learning this summary I passed with a 7,5 on my exam (I never went to any of the lectures due to overlap with another course). 
My bulletpoints are heartshaped, it makes studying a bit less frustrating for me, don't let it weird you out. Good luck with your ...
29 page-long summary of the book "Persuasion: theory and research" by Daniel O'Keefe. 3rd edition. Written in 2015.
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