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Exam (elaborations)
Marketing, 9th Canadian Edition, Test Bank Frederick Crane, Roger A. Kerin, Steven W. Hartley, William Rudelius
Marketing, 9th Canadian Edition, Test Bank 
Frederick Crane, Roger A. Kerin, Steven W. Hartley, William Rudelius 
Chapter 01 Marketing: Customer Value, Satisfaction, Relationships, and Experiences 
Student: ___________________________________________________________________________ 
1.	Wildplay Element Parks specifically targets each of the following segments except: 
 
 
A. 	corporate groups seeking team-building activities. 
 
B. 	school and youth groups looking for adventurous field trips. ...