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Marketing fundamentals, an international perspective notes (3rd edition)
Bronis Verhage - ISBN: 9789001853228
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View all 39 notes for Marketing fundamentals, an international perspective, written by Bronis Verhage. All Marketing fundamentals, an international perspective notes, flashcards, summaries and study guides are written by your fellow students or tutors. Get yourself a Marketing fundamentals, an international perspective summary or other study material that matches your study style perfectly, and studying will be a breeze.
Best selling Marketing fundamentals, an international perspective notes
An extensive summary of chapters 1-14. This summary can be used for the exams in both year 1 and 2.
- Summary
- • 49 pages •
An extensive summary of chapters 1-14. This summary can be used for the exams in both year 1 and 2.
Summary of online marketing & communication.
Book: Marketing fundamentals by Bronis Verhage 
Chapters: 1,2,6,7,8,9,10,12,13
School: Breda University of Applied Sciences, first year
- Summary
- • 26 pages •
Summary of online marketing & communication.
Book: Marketing fundamentals by Bronis Verhage 
Chapters: 1,2,6,7,8,9,10,12,13
School: Breda University of Applied Sciences, first year
Detailed summary of "Marketing Fundamentals" 3rd Edition, chapter 1, 2, 3, 4 and 6.
- Summary
- • 29 pages •
Detailed summary of "Marketing Fundamentals" 3rd Edition, chapter 1, 2, 3, 4 and 6.
Samenvatting Marketing leerjaar 1, kwartiel 3 Bedrijfskunde
- Summary
- • 29 pages •
Samenvatting Marketing leerjaar 1, kwartiel 3 Bedrijfskunde
Summary of the chapters 2-3-6-7-8-11 of the book Marketing Fundamentals by Verhage
- Summary
- • 11 pages •
Summary of the chapters 2-3-6-7-8-11 of the book Marketing Fundamentals by Verhage
Practice questions from the book (40 questions per chapter) Noordhoff.
- Other
- • 34 pages •
Practice questions from the book (40 questions per chapter) Noordhoff.
Summary of the book 'Marketing Fundamentals' by Bronis Verhage. This summary includes a table of contents, Chapter 1: 1.1, 1.2, 1.3, 1.4, 1.5 and 1.6 Chapter 3: 3.1, 3.2, 3.3 and 3.4 Chapter 4: 4.1, 4.2, 4.3, 4.4, 4.5 and 4.6 Chapter 6: 6.1, 6.2, 6.3, 6.4 and 6.5 Chapter 7: 7.1, 7.2, 7.3, 7.4, 7.5, 7.6, 7.7 and 7.8
- Summary
- • 67 pages •
Summary of the book 'Marketing Fundamentals' by Bronis Verhage. This summary includes a table of contents, Chapter 1: 1.1, 1.2, 1.3, 1.4, 1.5 and 1.6 Chapter 3: 3.1, 3.2, 3.3 and 3.4 Chapter 4: 4.1, 4.2, 4.3, 4.4, 4.5 and 4.6 Chapter 6: 6.1, 6.2, 6.3, 6.4 and 6.5 Chapter 7: 7.1, 7.2, 7.3, 7.4, 7.5, 7.6, 7.7 and 7.8
A very comprehensive summary of marketing. Including the chapters from the book, the notes from the lectures, the elaboration of all important goals, definitions of keywords, and notes from the videos. All the materials you need to study in one document. Good luck! In addition, you would make me very happy by leaving a review after buying one of my documents :)
- Summary
- • 45 pages •
A very comprehensive summary of marketing. Including the chapters from the book, the notes from the lectures, the elaboration of all important goals, definitions of keywords, and notes from the videos. All the materials you need to study in one document. Good luck! In addition, you would make me very happy by leaving a review after buying one of my documents :)
Full summary of the lecture notes of the course marketing. Year 1 quartile 3
- Class notes
- • 16 pages •
Full summary of the lecture notes of the course marketing. Year 1 quartile 3
Summary of the chapters we need to know for OMC 1. 
Includes pictures of the book if hard to explain. 
The part about elasticity is explained in dutch! The rest of the summary is completely in English.

Chapter 1 page 31-62

Chapter 2 (2.1, 2.7, 2.8)

Chapter 6 All

Chapter 7 (7.1, 7.4, 7.6, 7.6.1, 7.8)

Chapter 8 (8.6)

Chapter 9 (9.1 - 9.5)

Chapter 10 (10.1 - 10.6)

Chapter 12 (12.1, 12.4, 12.7 )

Chapter 13 (13.1, 13.2.1,)
- Summary
- • 28 pages •
Summary of the chapters we need to know for OMC 1. 
Includes pictures of the book if hard to explain. 
The part about elasticity is explained in dutch! The rest of the summary is completely in English.

Chapter 1 page 31-62

Chapter 2 (2.1, 2.7, 2.8)

Chapter 6 All

Chapter 7 (7.1, 7.4, 7.6, 7.6.1, 7.8)

Chapter 8 (8.6)

Chapter 9 (9.1 - 9.5)

Chapter 10 (10.1 - 10.6)

Chapter 12 (12.1, 12.4, 12.7 )

Chapter 13 (13.1, 13.2.1,)
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Newest Marketing fundamentals, an international perspective summaries
Samenvatting Marketing leerjaar 1, kwartiel 3 Bedrijfskunde
- Summary
- • 29 pages •
Samenvatting Marketing leerjaar 1, kwartiel 3 Bedrijfskunde
A very comprehensive summary of marketing. Including the chapters from the book, the notes from the lectures, the elaboration of all important goals, definitions of keywords, and notes from the videos. All the materials you need to study in one document. Good luck! In addition, you would make me very happy by leaving a review after buying one of my documents :)
- Summary
- • 45 pages •
A very comprehensive summary of marketing. Including the chapters from the book, the notes from the lectures, the elaboration of all important goals, definitions of keywords, and notes from the videos. All the materials you need to study in one document. Good luck! In addition, you would make me very happy by leaving a review after buying one of my documents :)
Marketing jaar 1 van Marjolein Meeuwissen, Wouter van Tankeren en Ilay Sensagir. Deze uitgebreide samenvatting bevat alles wat je dient te weten voor het Marketing tentamen. Aantekeningen, uitgebreide uitleg, artikelen, alles komt aan bod. Resultaat: 9.2
- Summary
- • 27 pages •
Marketing jaar 1 van Marjolein Meeuwissen, Wouter van Tankeren en Ilay Sensagir. Deze uitgebreide samenvatting bevat alles wat je dient te weten voor het Marketing tentamen. Aantekeningen, uitgebreide uitleg, artikelen, alles komt aan bod. Resultaat: 9.2
Essay Marketing Fundamentals chapter 1 t/m 15
- Essay
- • 20 pages •
Essay Marketing Fundamentals chapter 1 t/m 15
All the info needed for OMC exam
- Summary
- • 37 pages •
All the info needed for OMC exam
I got an 8 for the test
- Summary
- • 37 pages •
I got an 8 for the test
Summary marketing fundamentals
- Summary
- • 33 pages •
This summary is for the course Online Marketing & Communication 2, in the second year. The summary is based on the book 'Marketing Fundamentals', written by Verhage. The summary is from chapters 2, 3, 6, 7, 8 & 11.
- Summary
- • 47 pages •
This summary is for the course Online Marketing & Communication 2, in the second year. The summary is based on the book 'Marketing Fundamentals', written by Verhage. The summary is from chapters 2, 3, 6, 7, 8 & 11.
Lecture notes + all the discussion questions from OMC 2
- Class notes
- • 13 pages •
Lecture notes + all the discussion questions from OMC 2
the study case answers questions such as : how does Starbucks creates value for gen. y in china and how does Starbucks customize products for their clients
- Case
- • 26 pages •
the study case answers questions such as : how does Starbucks creates value for gen. y in china and how does Starbucks customize products for their clients
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