International Marketing notes (1st edition)

This summary provides a guide to all the need-to-know information for your exam. It covers all chapters of the book that needs to be studied for your exam. Covers International Marketing, Digital Marketing and Sustainable Business Models.

This summary provides a guide to all the need-to-know information for your exam. It covers all chapters of the book that needs to be studied for your exam. Covers International Marketing, Digital Marketing and Sustainable Business Models.

International Marketing 4th edition chapters: 1, 6, 10, 11, 12, 13, 14, 15, 17, 18, 19 Contains all chapters of the marketing part for the MES2 exam a definition list in alphabetical over.

This is a detailed summary of the book of IMM, it helps to prepare your exam very well (I was once the highest grade of the exam), if you would like to have a shorter and brief version, please press contact seller (p.s would you please don't share it mutually since I have really worked on it hard, thank you). Please also note that the chapters includes 2-5, 7-11, 13, 17-20.

This is a summary of the chapters 1-20 (except chapters 6 and 14). These are all the chapters required for the test. Book: International Marketing, European Edition, Ghauri & Cateora, 4th edition, McGraw-Hill Publishing, ISBN: 978 -7