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Marketing - Pricing
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 10 of the module summarized in 15 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highligh...
- Book
- Lecture notes
- • 15 pages •
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 10 of the module summarized in 15 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highligh...
Marketing - Distribution Strategy
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 8 of the module summarized in 13 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlight...
- Summary
- • 13 pages •
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 8 of the module summarized in 13 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlight...
Introduction to Management Course Summary
These BM1100 Introduction to Management notes contains the core content of the lecture of week 1 to week 10 of the module summarized in 39 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highli...
- Summary
- • 39 pages •
These BM1100 Introduction to Management notes contains the core content of the lecture of week 1 to week 10 of the module summarized in 39 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highli...
Marketing - Introduction: Understand the Value Proposition
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 1 of the module summarized in 11 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlight...
- Book
- Summary
- • 11 pages •
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 1 of the module summarized in 11 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlight...
Marketing - Promotion
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of part 1 of week 9 of the module summarized in 9 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink ...
- Book
- Lecture notes
- • 9 pages •
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of part 1 of week 9 of the module summarized in 9 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink ...
Marketing - Product l: Innovation and New Product Development
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 6 of the module summarized in 10 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlight...
- Book
- Lecture notes
- • 10 pages •
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 6 of the module summarized in 10 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlight...
Marketing - Product ll: Branding and Product Management
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 7 of the module summarized in 12 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlight...
- Book
- Lecture notes
- • 13 pages •
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 7 of the module summarized in 12 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlight...
Marketing - Consumer Behavior Business Markets
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 5 of the module summarized in 8 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlight:...
- Book
- Lecture notes
- • 8 pages •
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 5 of the module summarized in 8 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlight:...
Marketing - Consumer Behavior
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 4 of the module summarized in 8 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlight:...
- Book
- Lecture notes
- • 10 pages •
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 4 of the module summarized in 8 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlight:...
Marketing - Segmentation, Target Marketing and Positioning
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 3 of the module summarized in 6 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlig...
- Book
- Lecture notes
- • 5 pages •
These BM1103 Fundamental of Marketing notes contains the core content of the lecture and textbook of week 3 of the module summarized in 6 pages in sufficient depth which are chronologically ordered. These notes are systematically organized with a color coded system, each color for a specific purpose which makes the material easier to understand and learn: - bold titles: new topics - purple highlight: subtopics of the main topic - green highlight: subtopics of the subtopics - pink highlig...