Unit A2 1 Making Business Decisions
CCEA
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Lecture notes
Mission Statement Super Summary
A one page super summary of mission statements and their advantages and disadvantages with general comments about the usefulness of one.
Lecture notes
Examples of Mission Statements
An example of some of the world's largest companies mission statements.
Lecture notes
Decision Trees
An example of how to draw a decision tree and how to draw a conclusion based upon that data.
Exam (elaborations)
Contingency Plans
A sample essday of how to approach an essay on contingency plans using a past paper with a clear conclusion drawn.
Lecture notes
Business Strategy and Planning
A look at strategic analysis e.g. SWOT, PESTEL, strategic choice e.g. Ansoff and Boston Matric and Strategic Implementation through an acronoym - OGADIR.
Diagrams are used and evaluation via advantages and disadvantages are provided.

Exam (elaborations)
Boston Matrix
An example of how to approach a exam question on a boston matrix using a past paper example.
Exam (elaborations)
Ansoff Matrix
General paragraphs of how to approach a short question on Ansoff Matrix using a past paper example.
Lecture notes
Business Plan
A look at what a business plan is, including their advantages and disadvantages.
Lecture notes
Business Objectives
A look at the advantages and disadvantages of growth, survival and profit maximisation as business objectives.