Psychology
AQA: Paper 1
Social In uence
(Revision Aids)
, Social In uence:
Contents
Key Key
Psychologists Content
Solomon Asch (1951) Types and explanations
for conformity
Arthur Jennes (1932)
Resistance to social
Muzafer Sherif (1935) in uence
Philip Zimbardo (1973) Minority in uence
Stanley Milgram (1963) Social change
Charles Ho ing (1966) Speci cation Point :
Leonard Bickman (1974)
Sheriden + King (1972)
Theodor Adorno (1947)
Julian B Rotter (1966)
Serge Moscovici (1969)
fi
fl
, When Someone Conforms with the expectations
of the Many to gain approval avoid disapproval
Usually associatedwith compliance
.
Specification Point
Where Someone conforms because
they have a
desire to be correct Happens in ambiguous
Scenarios that are unknown to the Person
Usually associated with intemalisation
.
Identification Compliance Internalisation
When Someone conforms to the demands WhenSomeone Makes a change to their own Whensomeonechanges he
Public opinion Whilst notchanging theirPrivate also changingtheirPrivateviewpoint
or needs of a role in society opinion
Long termmange
Public Change in behaviour Short term change
Done to avoidbecoming an outlier Beliefsof a grow become a part
ofyourown personal
Private opiniondoes not change beliefsystem
whenwithfriends
Wearing a Liverpoolshirt astheyare
Teacher Doctor Policeman Join Erects supportLiverpool despiteprivatelysupportingEverton doneso Joining a cult andpracticingtheirways in Private
asnot to be the oddoneout as theirbeliefshadalignedwithyours