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Summary Pluralist Approach of Media Mindmap Sociology A Level AQA

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A well summarised yet detailed mindmap of the Pluralist approach of Media for Sociology A Level AQA. Contains key sociologists, terms, concepts, examples and criticisms. Useful for exam revision.

Institution
AQA
Module
Media








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Uploaded on
January 15, 2026
Number of pages
1
Written in
2024/2025
Type
Summary

Content preview

because the owners




sttimea
Criticisms :




-
to micromanage
Glasgow media University Group :
wine priveleged -underestimates power- influences of
>
-
1970s : majority journalist-white ,

subscribe
(thus they owners
middle class men
willing to


to dominant ideology M
Neo-marxists agree already share ↳
journalists can be sacked if too
fass out

gain approval of
that the must
of
r same linet also
w/ Marxists
views)
-> 2018 : Jones
found 51 %
of top the
media transmits
editors
journalists -Pluralists rise of globalised
media
bourgeois ideology
in Britain are
privately
:
new

internet has undermined
educated + the


only of top journalists
19 %
went
the traditional influence of media owners


comprehensive compared
/90 %
to ↳ instead more control into
put
of Readers (94 % white ,
54 % men) media -

users

attitudes+ values
(
↳ if some

Neo-marxist are more pronounced it is
,


Neo-marxists believe [ Hegemonic because
approach the audience demands it
these
journalists aren't
actively
.




trying to achieve
false-class
GC)
consciousness ~

values
invented /Gramsci) Journalists own news

hegemony
>
-
:
don'tdways put
mean they
bourgea's ideology = common out the dominant ideology but

sense can
develop critical, anti-development views

↳ alt views ↳ there be occasional criticisms
then seem can
are

as extremist/midiculous
of dominant ideology-maintains pretence
of unbiased
↓ media
think about
this Audiences encouraged to
audience accepts
>
-




some eventsrathers than others

↓ to which
power manage
consciousness Agenda setting
:



false-class >
-




hidden t not
issues ame
↓ to limit
R Gate Keeping power
:


of
>

Maintenance
-




ideology
access to infol
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