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toVaccompany
,COPYRIGHTV©V2019VbyVNelsonVEducationVLtd.VNelsonVisVaVregisteredVtrademarkVusedVhereinV
underVlicense.
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, TableVofVContents
UnitV 1 BusinessV CommunicationV inV theV DigitalV Age
1 CommunicatingV inV theV Digital-AgeV Workplace............................................... 1-1
UnitV 2 TheV BusinessV WritingV Process
2 PlanningV YourV Message ..................................................................................... 2-1
3 OrganizingV andV DraftingV YourV Message.......................................................... 3-1
4 RevisingV YourV Message ..................................................................................... 4-1
UnitV 3 WritingV atV Work
5 DailyV WorkplaceV WritingV Channels.................................................................. 5-1
6 PersuasiveV WritingV Situations ............................................................................ 6-1
7 NegativeV WritingV Situations............................................................................... 7-1
UnitV 4 BusinessV ReportsV andV Proposals
8 InformalV Reports ................................................................................................. 8-1
9 ProposalsV andV FormalV Reports .......................................................................... 9-1
UnitV 5 ProfessionalismV andV SpeakingV Skills
10 CommunicatingV ProfessionallyV inV Person ...................................................... 10-1
11 BusinessV Presentations. ..................................................................................... 11-1
UnitV 6 CommunicatingV forV Employment
12 TheVJobV Search,V Résumés,V andV CoverV Letters ............................................. 12-1
13 InterviewsV andV Follow-Up ............................................................................... 13-1
CopyrightV©V2019VbyVNelsonVEducationV iii
Ltd.
, ChapterV1
CommunicatingVinVtheVDigital-AgeVWorkplace
AnswersVtoVChapterVReviewVQuestions
1. BasedVonVwhatVyouVhaveVlearnedVinVthisVchapter,VdescribeVtheVkindVofVworkVenvir
onmentVyouVcanVexpectVtoVenterVwhenVyouVgraduate.V(Obj.V1)
ANS:VExpectVaVfast-moving,Vcompetitive,VandVinformation-
drivenVenvironment.VCommunicationVtechnologyVprovidesVunmatchedVmobilityVandVconnects
VindividualsVanytimeVandVanywhereVinVtheVworld.VIncreasingVnumbersVofVworkersVmustVbeV
availableVpracticallyVaroundVtheVclockVandVmustVrespondVquickly.VToday’sVcommunicatorsVi
nteractVusingVmobileVdevicesVandVaccessVinformationVstoredVonVremoteVserversV“inVtheVclou
d.”
2. WhyVareVwritingVskillsVmoreVimportantVinVtoday’sVworkplaceVthanVeverVbefore?V(Obj.V1)
ANS:VPeopleVinVtoday’sVworkforceVcommunicateVmore,VnotVless,VsinceVinformationVtechnol
ogyVandVtheVInternetVhaveVtransformedVtheVworldVofVwork.VInVaVhyperconnectedVworld,Vwri
tingVmattersVmoreVthanVever.VDigitalVmediaVrequireVmoreVwrittenVcommunication,VandVwor
kers’VskillsVareValwaysVonVdisplay.VEmployersVseekVemployeesVwithVaVbroaderVrangeVofVski
llsVandVhigherVlevelsVofVknowledgeVinVtheirVfield,VandVmanyVjobVlistingsVmentionVtheVneed
VforVexcellentVoralVandVwrittenVcommunicationVskills.
3. ListVsixVtrendsVinVtheVinformation-
ageVworkplaceVthatVaffectVbusinessVcommunicators.VBeVpreparedVtoVdiscussVhowVth
eyVmightVaffectVyouVinVyourVfutureVcareer.V(Obj.V1)
ANS:
a. RapidlyVchangingVcommunicationVtechnologies
b. MobileV“anytime,Vanywhere”VandVnonterritorialVoffices
c. IncreasedVemphasisVonVself-directedVworkVgroupsVandVvirtualVteams
d. FlattenedVmanagementVhierarchies
e. HeightenedVglobalVcompetition
f. RenewedVemphasisVonVethics
4. ListVbadVhabitsVandVdistractionsVthatVcanVactVasVbarriersVtoVeffectiveVlistening.V(
Obj.V2)VANS:
a. PhysicalVbarriers
b. PsychologicalVbarriers
c. LanguageVproblems
d. NonverbalVdistractions
e. ThoughtVspeed
f. FakingVattention
g. Grandstanding
CopyrightV©V2019VbyVNelsonVEducationV 1‐1
Ltd.