Class notes
Lecture notes - Anticipating Demand
- Course
- Institution
Easy to understand notes in a logical order with practice questions to help you retain your information.
[Show more]
Seller
Follow
elizabethgrace
Available practice questions
BTEC Business - Unit 2 - Developing a marketing campaign keyword flashcards
Flashcards
36 Flashcards
$7.06
0 sales
Flashcards
36 Flashcards
$7.06
0 sales
Some examples from this set of practice questions
1.
What is the role of marketing?
Answer: Marketing is the process of anticipating and then satisfying customer needs to make a profit
2.
What is a mission?
Answer: The mission is the overall purpose of the business.
3.
What is the vision?
Answer: The vision is the overall goal of the business.
4.
What are the aims?
Answer: The aims are the statements of what the business wants to achieve.
5.
What are the objectives?
Answer: The objectives are a more detailed version of the company\'s aims.
6.
What is a corporate objective?
Answer: They are objectives that relate to the business as a whole.
7.
What does S.W.O.T mean?
Answer: Strengths, weaknesses, opportunities and threats.
8.
What is meant by \'market share\'?
Answer: The market share is the portion of a market controlled by a particular company or product
9.
What does USP stand for?
Answer: Unique selling point
10.
How do businesses use marketing?
Answer: Businesses use marketing to boost sales, promote and get ahead of the competition.
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller elizabethgrace. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $3.85. You're not tied to anything after your purchase.
Can Stuvia be trusted?
4.6 stars on Google & Trustpilot (+1000 reviews)
97168 documents were sold in the last 30 days
Founded in 2010, the go-to place to buy study notes for 14 years now